Kochava provides a unified platform with solutions for mobile + CTV advertising and marketing technology clients. We serve the world’s top publishers and digital brands, and we set industry standards for secure, real-time data solutions. We help marketers establish identity, measure, and optimize their marketing across connected devices like smartphones, tablets, connected tv’s, and more, while enabling publishers to provide real-time, outcomes-based analytics to their advertising clients.
We enable the visibility into and management of billions of data points, millions of users, and hundreds of millions of dollars in lifetime value (LTV) and marketing budget. The Kochava platform(s) empowers our customers to see and manage their data and unleash the power of their connected audiences; Globally, Kochava is trusted by the largest brands across a wide spectrum of verticals, including media & entertainment, quick-serve restaurants, e-commerce, gaming, finance and more, to perform high-end marketing analytics.
We’re looking for a creative media planner to join the new Measurable Extension team at Kochava as we build out solutions that support large publishers to effectively extend their audience reach across platforms. In this role you will be working directly with mobile, social, CTV and DOOH publishers to help craft media plans for their brand and agency clients that leverage the Kocahva household graph, unique audience targeting and measurement platform. This role will span across geos and client verticals and will help define how we operate as this new business unit quickly grows.
Ideal candidates can work remotely from one of the following US states: California, Colorado, Georgia, Idaho, Illinois, Montana, North Carolina, New Jersey, New York, Ohio, Oklahoma, Oregon, Texas, Washington or Wyoming.
Job Responsibilities
- Working closely with key publisher partners to craft media plans for RFPs.
- Developing media packages around tentpole events and target audience profiles.
- Guiding the marketing team around creation of sales training and onboarding materials.
- Collaborating with ad operations team to plan, set up and activate media campaigns.
- Supporting delivery and explanation of all relevant reporting to partners and their clients.
Experience/Skills Required
- 2+ years experience as a media planner at a digital publisher, media agency or brand marketing team.
- Skilled at developing media plans in both worksheet and presentation deck formats.
- Creative thinker with a strong entrepreneurial spirit and interest in developing new business concepts.
- Bachelors in marketing, communications, business or a related field.
- Strong communicator with experience managing relationships with media buyers.
Kochava began in 2011 when a team of mobile and gaming professionals saw the need to better understand the feedback loop of user acquisition, engagement, and LTV for mobile applications. Through the process of creating apps for customers from a wide range of industries, we were repeatedly asked if we could shed some light on what media advertising efforts were converting and the effectiveness of their mobile ad spend by partner. Realizing a solution to these questions wasn’t readily available, we started designing and building a mobile measurement platform that would become Kochava.
Kochava is an equal opportunity employer committed to building a team culture that celebrates diversity and inclusion.
Top Skills
What We Do
Kochava’s Marketers Operating System empowers advertisers and publishers with a platform to help growth marketers.
Kochava delivers what marketers need, when they need it, to establish customer identity and segment and activate audiences in a privacy-first world, leveraging data from the Kochava Collective for audience enrichment.
