Senior Manager- Sports Marketing

Posted 8 Days Ago
Be an Early Applicant
Bangalore, Bengaluru Urban, Karnataka
Expert/Leader
Retail • Sports
The Role
The Senior Manager in Sports Marketing is responsible for promoting sports brands and developing marketing campaigns to support revenue goals. This includes planning promotional strategies, conducting market research, maintaining relationships with athletes and brands, and managing the reputation of various sports organizations. The role requires strong analytical, communication, creativity, decision-making, and negotiation skills.
Summary Generated by Built In

YOUR MISSION

Key Objectives:

  • Promote sports brands, such as a team or league.
  • Develop marketing campaigns designed to support a team’s revenue goals.
  • Planning promotional campaigns, conducting market research, providing marketing advice to clients, negotiating contracts, evaluating marketing campaigns or advertisements, and working with various departments to create a marketing plan.
  • Estimating the demand for services or products and developing print, billboard, and digital marketing campaigns as well as radio and television advertising spots.

  • Forming relationships between athletes and brands and maintaining profitable relationships with the brand representatives.

  • Using all forms of media and communication to build, maintain, and manage the reputation of sports organizations ranging from sports agencies, sports training institutions, and sports retailers.

YOUR TALENT

Eligibility Criteria and Functional Competencies Required

  • 10+ years of proven experience on the same domain with graduation + post graduation
  • Preferred candidate would be someone with strong background and passion towards sports
  • Strong network with potential athletes in various sports: cricket, hockey & football
  • Analytical thinking: analyzing sports trends to develop strategies
  • Communication: working effectively with a team or department and communicating clearly throughout the advertising and marketing process
  • Creativity: generating imaginative and innovative ideas for campaigns and promotions
  • Decision-making: choosing which advertising or marketing strategy to pursue from several options
  • Negotiation: reaching business consensus on advertising contracts

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

The Company
Boston, MA
14,000 Employees
On-site Workplace
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

Similar Jobs

Freshworks Logo Freshworks

Manager - Partner Marketing

Artificial Intelligence • Cloud • Enterprise Web • Software • Business Intelligence
Hybrid
Bengaluru, Karnataka, IND
5500 Employees
Bengaluru, Karnataka, IND
284 Employees

Razorpay Logo Razorpay

Manager Social Media

eCommerce • Fintech • Payments • Software • Financial Services
Bangalore, Bengaluru, Karnataka, IND
3200 Employees

CloudSEK Logo CloudSEK

VP - Marketing

Artificial Intelligence • Software
Bengaluru, Karnataka, IND
162 Employees

Similar Companies Hiring

Optimum Thumbnail
Software • Retail • Mobile • Marketing Tech • Internet of Things • Digital Media • AdTech
Long Island City, NY
9000 Employees
DraftKings Thumbnail
Sports • Software • Information Technology • Gaming • Esports • Digital Media • Big Data Analytics
Boston, MA
5300 Employees
Grocery TV Thumbnail
Software • Retail • Marketing Tech • Hardware • Digital Media • AdTech
Austin, TX
45 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account