Senior Manager, Product, Formats Lead

Posted 3 Days Ago
Be an Early Applicant
New York, NY
177K-181K Annually
Senior level
Marketing Tech
The Role
As the Formats Product lead, you will define the vision and strategy for diverse product lines and engage with supply- and demand-side partners. Responsibilities include managing a team of Product Managers, setting strategies, driving alignment, and iterating formats based on customer insights.
Summary Generated by Built In

What You'll Do:

As the Formats Product lead, you will be responsible for setting the vision and strategy for the portfolio of product lines (i.e. SP, Display, Offsite) we offer to supply- and demand- side partners. These product lines must be uniquely positioned to best engage the end-user (wherever they are in their journey from awareness to conversion) and move them down-funnel in addition to driving growth for our customers. We are looking for candidates across two different job levels and will hire at the level aligned with the chosen candidate's experience and skill set. 

Responsibilities:

  • Set the Strategy for the Formats team 

  • Be the best advocate for the customer/end-user and the shopping experiences that will best engage them throughout their buying journey 

  • Work closely with our supply- and demand-side partners to understand how they want to engage with the customer – and then translate those into concrete product investments 

  • Establish a culture of measuring efficacy of formats and iterating quickly 

  • Drive alignment internally across functions to support these formats

  • Manage a team of Product Managers focused on the ad formats / products 

  • Hire and develop team members to be the best Product Managers and formats experts 

  • Empower these individuals to own and drive their respective areas 

 

Who You Are:

  • Degree in technical field (Computer Science, EECS, equivalent) 

  • Experience (3+ years) as a people manager and in a leadership, role overseeing product lines (i.e. SP, Display, Offsite, etc.), ideally in Retail Media / AdTech industry 

  • Heavily customer-centric and data driven 

  • Extensive experience launching and iterating on ad formats – with experience growing product lines 

  • Strong strategic planning and execution skills, with the ability to translate complex, ambiguous requirements and business objectives into actionable plans and initiatives 

  • Demonstrated leadership ability, with experience building and leading high-performing teams in a dynamic and fast-paced environment 

  • Keen intellectual curiosity and ability to structure & solve difficult problems 

  • Autonomous & self-driven, comfortable taking initiative and ownership to grow the business 

  • Strong interpersonal skills. The success of the Product Lead will depend on their ability to build relationships with senior leadership & communicate effectively internally & externally 

  • Fluent English speaker, French speaker is a plus 

  • Excellent communication and stakeholder management skills, with the ability to influence and collaborate effectively with internal and external partners at all levels. 

 

We acknowledge that many candidates may not meet every single role requirement listed above. If your experience looks a little different from our requirements but you believe that you can still bring value to the role, we’d love to see your application!​

Who We Are:

Criteo is the global commerce media company that enables marketers and media owners to deliver richer consumer experiences and drive better commerce outcomes through its industry leading Commerce Media Platform.

At Criteo, our culture is as unique as it is diverse. From our offices around the world or from home, our incredible team of 3,600 Criteos collaborates to develop an open and inclusive environment. We seek to ensure that all of our workers are treated equally, and we do not tolerate discrimination based on race, gender identity, gender, sexual orientation, color, national origin, religion, age, disability, political opinion, pregnancy, migrant status, ethnicity, marital or family status, or other protected characteristics at all stages of the employment lifecycle including how we attract and recruit, through promotions, pay decisions, benefits, career progression and development. We aim to ensure employment decisions and actions are based solely on business-related considerations and not on protected characteristics. As outlined in our Code of Business Conduct and Ethics, we strictly forbid any kind of discrimination, harassment, mistreatment or bullying towards colleagues, clients, suppliers, stakeholders, shareholders, or any visitors of Criteo. All of this supports us in our mission to power the world’s marketers with trusted and impactful advertising encouraging discovery, innovation and choice in an open internet.

Why Join Us:

At Criteo, we take pride in being a caring culture and are committed to providing our employees with valuable benefits that support their physical, emotional and financial wellbeing, their interests and the important life events. We aim to create a place where people can grow and learn from each other while having a meaningful impact. We want to set you up for success in your job, and an important part of that includes comprehensive perks & benefits. Benefits may vary depending on the country where you work and the nature of your employment with Criteo. When determining compensation, we carefully consider a wide range of job-related factors, including experience, knowledge, skills, education, and location. These factors can cause your compensation to vary.

For employees based in the US, certain roles at Criteo are eligible for additional rewards, including quarterly or annual bonus and restricted stock units. US-based employees receive access to healthcare, dental, and vision insurance, a 401(k) plan with company match, short-term and long-term disability coverage, life insurance, family forming and wellness benefits, Flexible Work financial support, learning opportunities, and a robust annual leave plan including volunteer time off and summer vacation days.

The US base salary pay range for this position per year is:

$148,000 - $225,000

The Company
Boston, MA
2,868 Employees
On-site Workplace
Year Founded: 2005

What We Do

Criteo is a global technology company that powers the world’s marketers and media owners with trusted and impactful advertising through our world-leading Commerce Media Platform, a suite of products that activates the world’s largest set of commerce data to drive better commerce outcomes. We help thousands of brands, publishers, and retailers reach and monetize audiences and are committed to supporting a fair and open internet that enables discovery, innovation, and choice.

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