Senior Manager, Influencer
Do you live and breathe digital marketing? Are your social feeds filled with tastemakers and trendsetters? Stop ‘gramming your breakfast bowl and keep reading.
Golin Dallas is looking for a Senior Manager, Influencer to join our Digital team.
Golin has been on a winning streak of recognition: PRWeek’s Best Place to Work, Provoke Media’s Global Agency of the Year, PRWeek’s Large Agency of the year and winning two Grand Prix at Cannes.
Riding the wave of recognition and award-winning work, the Senior Manager, Influencer has an incredible opportunity to work with a rock star team of digital catalysts, creators, and analysts on the Bridge to identify real-time opportunities, monitor issues and trends that helps promote and protect the brand in Dallas and keep Golin on top.
It’s an exciting time for the agency to continue to deliver impactful earned work that builds brands and reputations, and we know other brands can benefit from the award-winning work we create.
Your role will include identifying influencers who are relevant to the brand and managing influencer relationships in a mutually beneficial way to maximize your client’s investment. You’ll integrate across digital platforms, organic and paid channels to drive results.
What You’ll Do:
- Work in close collaboration with account leads and digital team members to deliver best-in-class social media and influencer strategy and work
- Drive and oversee campaign development and execution, including paid media, community management, analytics, strategy, creative and influencer marketing
- Foster and maintain productive and influential client relationships
- Identify solutions and work with teams and independently to drive client success and grow relationships
- Serve as expert in fully integrated public relations and digital / social programs
- Cultivate a culture of support, growth and partnership among team
- Experience leading and project managing paid social, influencer and social campaigns across social channels such as Instagram, Facebook, Twitter, YouTube, Pinterest and TikTok
- Experience executing brand-level influencer marketing strategies and ability to communicate them with complete digital fluency
- Serve as an ambassador of Golin’s capabilities as it relates to organic and new business opportunities
- Take a leadership and highly visible role in business growth and targeting efforts
- Serve as culture builder and mentor, driving innovation and ideas while sparking team members’ careers
- Manage financials, including budgets and billing, projections and staffing
- Manage several team members and play a key role in the Digital leadership team supporting team growth, morale and thought leadership efforts
Qualifications:
- Bachelor’s degree in marketing, communications or related field and 5 – 7 years of experience driving and executing digital / social media / influencer marketing campaigns
- Passion for client service and an ability to juggle multiple projects and changing priorities
- Experience managing and leading an account team and working with large fully integrated teams
- Excellent verbal, written, presentation and problem-solving skills
- Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives
- Poise and calm under pressure and a desire to immerse yourself in a client's business to become a true partner
- Confidence when presenting no matter the size of the group or situation
- A solutions-oriented mindset
- A self-starter mentality – you don’t wait for someone to tell you what to do next
Please note: This a hybrid role located in Dallas, TX. You will have an opportunity to collaborate in-person two to three days a week at our Dallas office while maintaining flexibility for remote work.
Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors: a candidate’s skills, qualifications, and experience; actual ranges for current or former employees in the role; and market considerations.
Salary range: $70,000 - $130,000
Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin. We will never require an applicant to provide sensitive personally identifiable information in order to conduct an interview.
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What We Do
At Golin, we believe now is the time to embrace public relations, not run away from it.
Golin is building a new, progressive form of public relations to reach a profoundly diverse global market. Our approach aligns earned-first, data-driven creative with the customer journey, to deliver maximum impact for our clients.