Senior Manager, GTM Strategy & Enablement

About the Role:

As the Senior Manager, GTM Strategy & Enablement, you will lead the development, execution, and continuous optimization of enablement programs designed to elevate the performance of our global GTM teams and drive success for our customers. This role is pivotal in equipping the GTM team with the knowledge, skills, processes, and tools needed to excel, while ensuring an exceptional customer experience that supports retention and accelerates revenue growth. Reporting to the Director of Strategy & Chief of Staff, this highly cross-functional position collaborates with key stakeholders, including Sales Leadership, Product Marketing, GTM Operations, Customer Success, Renewals, and Professional Services, to design and implement scalable processes that support the success of our GTM teams and customers.

Key Responsibilities:

Enablement Strategy & Execution

• Develop and execute impactful enablement programs for our global pre-sales and post-sales GTM teams to drive revenue growth, accelerate customer acquisition, and promote continuous learning and development.
• Lead and manage our customer education team, ensuring customers are equipped with the knowledge and resources needed to fully leverage Productboard’s solution.
• Continuously evaluate the effectiveness of enablement initiatives through key metrics and feedback, refining training approaches and optimizing tool adoption strategies for maximum impact.

Enablement & Training

• Facilitate engaging workshops and live training sessions to drive skill development, product knowledge, adoption of GTM tools, and ensure alignment across global regions. This will require early morning sessions to accommodate multiple time zones.
• Lead the creation and execution of scalable onboarding programs that ensure the seamless integration of new hires and teams into the broader GTM strategy.
• Create and maintain on-demand learning content and enablement documentation, including guides, tutorials, and FAQs, to support and empower GTM teams. 

Cross-Functional Partnership

• Work closely with PMM and Product teams to develop compelling, value-driven training programs for product releases, while sharing best practices to evolve and refine our approach.
• Partner with sales and customer-facing teams to identify and address knowledge gaps, empowering them to effectively communicate value propositions and accelerate sales.
• Influence key stakeholders and drive organizational alignment around enablement strategies, success metrics, and operational best practices.

What You Bring:

• 7+ years of experience leading GTM enablement initiatives, with a strong track record of implementing and scaling tools, training programs, and AI-driven solutions to improve efficiency and drive business results.
• 2+ years of people management experience
• Strong background in designing and executing onboarding programs for global teams, ensuring seamless integration into GTM strategies.
• Demonstrated ability to collaborate effectively with sales, marketing, and customer-facing teams to identify knowledge gaps and implement training solutions that enhance communication and sales effectiveness.
• Experience leading customer education initiatives and creating resources that empower customers to fully leverage a product's capabilities.
• Exceptional analytical skills, with the ability to evaluate performance through metrics, feedback, and data-driven insights to continuously optimize enablement strategies and tools.
• Ability to thrive in a fast-paced, dynamic environment, managing multiple priorities and driving initiatives from strategy through execution.

Why You'll Love Working Here:

• Be part of building the world’s first and best Product Platform that fundamentally changes how our industry approaches the craft of Product Management.
• Opportunity to impact the trajectory of a high-growth product organization.
• Collaborative, team-oriented culture with smart, innovative colleagues.
• Competitive salary and benefits, including stock options.

You can look forward to the following benefits:

• Competitive compensation, stock options, company 401k
• A budget for your professional development and ongoing learning
• Flexible PTO and paid sick days
• Life insurance and disability coverage
• Carrot Fertility Benefits
• 1 Volunteer Day per year for you to help causes close to your heart
• 8 weeks of Paternity leave and 12 weeks of Maternity leave
• Mental Wellness Program to support your well-being and self-care
• Company contribution to gym and wellness memberships
• Commuter benefits
• Company contribution and access to best-in-class health benefits and your own Soulmio membership
• Hone – Live, interactive learning programs for managers, leaders, and teams

About Productboard

Productboard exists to help the best product minds out there make products that matter, together. We believe we all deserve to live in a world filled with extraordinary products - products that exceed our expectations in both functionality and delight.

That is why we made our purpose-built and customer-centric product management platform that helps organizations get the right products to market, faster. More than 5,500 companies, including Microsoft, Zoom, Salesforce, and Cartier, use Productboard to understand what users need, prioritize what to build next, and rally everyone around their roadmap.

With offices in San Francisco, Brno, and Prague, Productboard is backed by leading investors like Tiger Global Management, Dragoneer Investment Group, Index Ventures, Kleiner Perkins, Sequoia Capital, Bessemer Venture Partners, and Credo Ventures.

We are very well funded and financially stable Series D company, with a validated product market fit and a massive future market opportunity.

• Join at the golden startup age — established stability with large space for innovation and individual impact
• You’ll enjoy an exciting team atmosphere, building a whole new category of software
• You can help change the way that products are built all over the world
• We iterate quickly and decisions are fast. You’ll have a voice in what we do and see the impact of your work
• We are backed by top Silicon Valley investors, giving us access to capital, networks, mentors, and new markets
• We are recognized as a leading tech startup in our category, named by Forbes magazine and Business Insider as one of the best startup employers to bet your career on, and are regularly recognized for our company culture

About our culture

Imagine working in a place where everything matters — most importantly, you. At Productboard, values aren’t just something we like to talk about, they’re something we live and breathe. We believe in creating a work environment where:

• People feel empowered, supported, and included
• Trust and transparency are built into the way we work
• Creativity, curiosity, and continuous improvement are encouraged and nurtured every day

Forming our company values was a group effort, with every employee allowed to contribute. From profit-sharing initiatives, like stock options, to open communication, we don’t waste time on politics or ego. We champion openness by sharing our goals, success, and failures.

Join colleagues who love what they do and who are invested in their work environment and the future of the company. Help shape our company, culture, and product!

Equal Opportunity Employer Statement

We are an equal opportunity employer and champion equity. It is our aim to help people from all backgrounds, cultures, and groups realize their full potential at Productboard. We do not tolerate any discrimination or harassment based upon gender identity, race, color, religion, age, sexual orientation, non-disqualifying physical or mental disability, national origin, veteran status, or any other bias covered by appropriate law. All aspects of employment, including hiring, training, promotion, and terminations, are based on merit, competence, performance, and business needs. We are committed to an inclusive hiring process and provide all candidates with equal opportunity to demonstrate their abilities. Togetherness is one of our core values, and our Diversity Council helps to ensure that we uphold the values of authenticity, humanity, and diversity to create an environment where every person matters. We are committed to leading by example to drive societal change.

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