Senior Growth Marketing Manager

Posted 20 Days Ago
Denver, CO
Hybrid
120K-150K Annually
Senior level
Security • Software • Cybersecurity
Every application needs customer authentication, and FusionAuth eliminates the problem of building it yourself.
The Role
The Senior Growth Marketing Manager will lead outbound demand generation efforts, collaborating closely with the sales team. This includes developing personalized campaigns, managing cold email outreach, and analyzing campaign performance to drive pipeline and revenue growth.
Summary Generated by Built In

Job Title: Sr. Growth Marketing Manager
Location: Denver, CO or U.S. Remote

About FusionAuth
FusionAuth is a fast-growing startup and leading provider of customer identity and access management (CIAM) software headquartered in Denver, Colorado. Our mission is to make authentication and authorization simple and secure for every developer. Our product helps businesses securely manage customer identities and access, ensuring a seamless and safe user experience for some of the largest brands in the world. We are committed to delivering exceptional value and satisfaction to our clients through top-notch service and support. With a great team and strong investors, we are expanding our team to help accelerate our growth and take FusionAuth to the next level.

Job Summary

We are seeking a results-driven and experienced Senior Outbound Growth Marketing Manager to join our marketing team. This role will focus on driving targeted outbound demand generation efforts in close partnership with our sales team. The Senior Outbound Growth Marketing Manager will design and execute tailored campaigns that engage high-value accounts, increase pipeline, and accelerate revenue growth. This role is ideal for a marketer who thrives on aligning strategy with execution, optimizing outreach campaigns, and driving measurable business impact.

Responsibilities

  • Collaborate with sales to identify, prioritize, and target high-value accounts based on the Ideal Customer Profile (ICP).
  • Develop and execute personalized outbound campaigns tailored to specific accounts and buyer personas.
  • Manage cold email campaigns using tools like Smartlead and HubSpot, focusing on optimization for engagement and conversions.
  • Partner with sales to create and execute personalized outreach strategies, integrating email, messaging sequences, and sales collateral.
  • Design templates, messaging, and enablement materials to support outbound sales efforts.
  • Collaborate with content, design, and demand generation teams to align messaging and ensure cohesive execution across campaigns.
  • Track and analyze outbound campaign performance, reporting insights and recommendations to key stakeholders.
  • Continuously test, refine, and improve outbound processes, tools, and strategies to maximize efficiency and impact.

Qualifications

  • 5+ years of experience in B2B marketing, focusing on outbound demand generation, ABM, or sales enablement.
  • Proven success in designing and executing outbound campaigns that drive pipeline and revenue growth, particularly in enterprise or high-value account environments.
  • Hands-on experience with tools like Smartlead, HubSpot, or similar platforms, with knowledge of email deliverability best practices.
  • Exceptional messaging and copywriting skills, capable of crafting tailored outreach content that resonates with technical and business decision-makers.
  • Strong understanding of sales and marketing alignment and experience collaborating with sales teams to achieve shared goals.
  • Data-driven mindset with a focus on tracking, reporting, and optimizing campaign performance.
  • Familiarity with ICP development, sales collateral creation, and account-targeting strategies.

Preferred Qualifications

  • Experience in SaaS, IT, or security industries targeting enterprise buyers or technical audiences.
  • Familiarity with ABM frameworks and tools such as 6sense, Demandbase, or Terminus.
  • Expertise in cold email campaign performance analysis and optimization.

Compensation

  • $120k-$150k expected base salary*

What the Team is Saying

Camille
Blair
Dan
Mark
The Company
HQ: Westminster, CO
51 Employees
Hybrid Workplace
Year Founded: 2007

What We Do

FusionAuth builds software for developers needing to add authentication to their software products. It's a big problem - every application needs authentication, but building it yourself is a complex distraction. We distribute our free Community software through word-of-mouth reputation to software developers worldwide. We nurture and support the software development communities, taking their input to give "Devs" the features they need for secure and convenient Customer Identity and Access Management. And we've built a fast growing business by offering paid plans and hosting with higher end features and support.

It's Product Led Growth at its best. Start with the free version, then when your business depends on customers logging into your application, upgrade to our full featured plans. Over 3,000 companies already have..

Why Work With Us

FusionAuth is a founder-led company. We are profitable but recently raised an investment round to accelerate our growth (more on that here: https://fusionauth.io/blog/fusionauth-funding). We have a culture of software developers ("Devs") building great software for use by other Devs, the way they want to see it.

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FusionAuth Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Our Westminster, CO office is a hybrid, a place for in-person collaboration. Local employees are in 1-3 times/week. Remote employees every few months. Daily workplace location is at the employee's discretion - wherever they can be most productive.

Typical time on-site: Flexible
HQWestminster, CO

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