Senior Executive, Programmatic

Reposted 17 Days Ago
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London, Greater London, England
Senior level
AdTech • Marketing Tech
The Role
The Senior Executive, Programmatic will leverage programmatic buying to address client challenges, manage media strategies, and optimize performance across various digital media channels while collaborating with multiple teams. Responsibilities include hands-on experience with DSPs, campaign troubleshooting, budget management, and client brief responses.
Summary Generated by Built In

About the Role:

You’ll join the Beiersdorf Beyond team as a Programmatic Senior Executive, and you’ll support the team as we design ways to use programmatic buying to solve a client or agency business challenge.

The Performance team at OMD EMEA comprises of circa 50 experts managing activity on a global scale across multiple digital media channels. Not only is this team responsible for the strategic planning and buying of Media advertising for our own office, but we also lead the EMEA hub to instil best practices, training and new innovations across the region. This involves working across multiple teams, clients and regions to drive the best performance for our clients, and ultimately for OMD EMEA as an agency.

The Media team forms part of a wider Performance Team, comprising of Paid Social, Display & Programmatic, and Affiliate & Lead Gen experts, who together with the client team build cutting edge, compelling and successful strategies to continue to grow our clients.


About you:

  • Experience managing programmatic marketing/advertising accounts.
  • You will need to have hands on experience; setting up, optimising and reporting using at least one DSP.
  • You will need to have a solid understanding of the programmatic ecosystem and publisher offerings.
  • You should have hands on experience troubleshooting multiple campaign elements including creatives.
  • Analyse ongoing results to ensure budget pacing and performance is met. Escalate performance/ budget issues
  • You should have a solid understanding on budget management and functionalities on the DSP
  • You will have hands on experience of brand safety/ ad verification tools, such as implementation, reporting and optimisation
  • You will work with the team to deliver a response to a brief and building media plans.



About the Agency:

At OMD EMEA, we strive to deliver on our promise of ‘better decisions, faster‘ for our clients, partners and all 6,000+ OMDers across our region every day. As part of the world’s largest media network, our business is staging experiences for consumers who have more choice and less attention than ever before. The key to the process is empathy. Empathy to see the world through the eyes of the consumer, to recognise the needs of our clients and to identify aspirations of our talent.

Learn Fast, Act Fast. To help navigate the road to a ‘new normal’, learning from, and acting upon data signals at scale and speed is crucial. Visit Why OMD? to learn more about our unique Act Fast Framework.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [email protected] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on https://omnicommediagroup.com/recruitment-privacy-notices/. 

Top Skills

Ad Verification Tools
Budget Management
Campaign Analysis
Dsp
Media Advertising
Programmatic Buying
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The Company
London
3,786 Employees
On-site Workplace

What We Do

OMG UK delivers transformational experiences for consumers, clients and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, MG OMD, PHD and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences.

We are enormously proud of our Agency and Network of the Year accolades, including most recently, PHD named Adweek’s Global Media Agency of the Year, MG OMD named Thinkbox TV Planning Agency of the Year, and OMG Unite named Media Agency of the Year at the Leadership and Diversity Awards.

We are committed to providing a truly inclusive environment where everyone is able to bring their true selves to work, diverse voices and minority communities are valued, heard and well represented, and where everyone is able to thrive in a culture of equality, inclusion and fairness.

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