Senior Executive Content E-Comm

Posted 21 Hours Ago
Be an Early Applicant
Indonesia
Junior
Retail • Sports
The Role
The Senior Executive Content E-Comm will develop and manage a content strategy and calendar aligned with marketing for various marketplaces. Responsibilities include maintaining content resources, monitoring brand consistency, collaborating with marketing teams, and adjusting content strategies based on data analysis and consumer insights.
Summary Generated by Built In

YOUR MISSION

  • Content strategy and management: work together with Manager, Content Ecom to set up Puma ID content strategy, and develop content calendar for 52 weeks for various market places, which will be aligned with marketing& e-commerce calendar.

  • Manage and maintain content resources by leveraging global synergy (global visual portal) and localized tasks, including store decoration, photo shooting, videos and etc.

  • Understand consumer insights and shopping behavior from different market places, drive both brand consistency and differentiation among them.

  • Able to file and share content in a logical way and monitor marketplaces in a daily basis in terms of the content/ copywriting/ photography/ font/ and etc, so that global branding standards are met. Work together with Manager, Content Ecom for key designs and campaign banners to make sure brand image is well managed.

  • Cross-function communications: cooperate with marketing in a weekly basis, and implement Puma Marketing local calendar into E-commerce marketplaces.

  • Work together with Ecom Merchandising and Ecom Operations team, and support content based on product launch calendar. Be supportive and flexible to solve sale KPI,

  • New projects& data analysis: Able to provide reports and use data to adjust content strategy,

YOUR TALENT

Education: Bachelor degree in Marketing / Business preferred with good business acumen

Experience: 2 years+ solid marketing/ design / Ecom retail experience, with proven organization and execution experience with internal/external parties preferred. Marketplace or Client experience would be a plus

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

The Company
Boston, MA
14,000 Employees
On-site Workplace
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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