Senior Director, Marketing

Posted 4 Days Ago
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Little Chalfont, Buckinghamshire, England
Senior level
Biotech
The Role
The Senior Director of Marketing will develop and execute marketing strategies for Hardware Systems, focusing on demand generation, product positioning, team leadership, and cross-functional collaboration to influence market adoption.
Summary Generated by Built In

Bring more to life. 

Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics and biotechnology? 

At Cytiva, one of Danaher’s 15+ operating companies, our work saves lives—and we’re all united by a shared commitment to innovate for tangible impact. 

You’ll thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life. 

Working at Cytiva means being at the forefront of providing new solutions to transform human health. Our incredible customers undertake life-saving activities ranging from fundamental biological research to developing innovative vaccines, new medicines, and cell and gene therapies. 

At Cytiva you will be able to continuously improve yourself and us – working on challenges that truly matter with people that care for each other, our customers, and their patients. Take your next step to an altogether life-changing career. 

 

Learn about the Danaher Business System which makes everything possible. 

 

The Senior Director, Marketing, Hardware Systems, is one of the most exciting and demanding in our marketing team. It is responsible for developing and executing comprehensive marketing, brand and external communication strategies, tactical plans and programs to develop compelling value propositions and optimize market share and profitability. It works across a broad and varied portfolio of products, solutions and services to develop and maintain market orientation for the business. It partners cross-functionally (e.g., with sales, strategy, R&D) and leads market research to assess current and future market conditions, competitive product, service and pricing practices and changing customer/prospect dynamics to influence new product/service development.  

 

This position reports to Vice President, Marketing, Cytiva, with a dotted line to the President, Hardware Systems, and is part of both Cytiva’s global marketing leadership team and the Hardware Systems leadership team. The role is on-site at our Amersham Place, UK site. 

 

What you’ll do 

  • This senior leadership role is accountable for marketing, demand and lead generation for Hardware Systems full portfolio of hardware, software, connected systems, digital and automation offerings, SaaS, equipment services and service offerings. 

  • Align Hardware Systems stakeholders on strategic and tactical marketing goals, including engaging upstream with R&D and product management in market-oriented value-proposition design 

  • Define marketing campaign strategies, NPI launch programs and lead generation that supports revenue, share of wallet expansion and therapeutic process acquisition goals and objectives agreed with product and commercial leadership 

  • Own and facilitate the Hardware Systems marketing planning cycle aligned to the overall Cytiva marketing planning process and partnering for campaign design across all relevant teams in Cytiva. 

  • Develop, lead and coach a multidisciplinary team of market-oriented segment-led and product marketers with a focus on domain knowledge development and marketing excellence. Constantly assess and align team with evolving market application and segment trends 

  • Budget responsibility for lead generation, Tier 2 marketing events, market and customer insights and development of process application data to maintain Cytiva as thought leader in the bioprocessing space 

  • As a part of the Hardware Systems leadership team you will continue to define the future of a new business in a very dynamic space 

Who you are 

  • 10+ years experience in strategic or content-based marketing, product marketing, sales or related field- demonstrable track record of driving innovative high impact marketing programs 

  • 10+ years of demonstrated senior leadership skills to lead and develop teams and shape/lead growth vision and marketing strategy with a proven track record of driving strategic direction 

  • 10+years experience in Life Sciences field, ideally with demonstrated knowledge of integrated solutions, software as a service, equipment services, digital and automation as well as equipment services. 

  • Masters, MBA or doctorate level qualifications in Biomanufacturing or Marketing. 

  • Track record in building and developing high-performing teams 

  • Demonstrable track record of executive level communication skills and influencing 

  • Deep strategic marketing expertise – segmentation, targeting, positioning, and campaign development with demonstrated marketing strategy formulation and leadership for a diverse portfolio, and a proven track record of implementing a data driven approach to segment decision making. 

 

Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.

For more information, visit www.danaher.com.

At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.

Top Skills

Automation Software
Digital Solutions
Marketing Automation
SaaS
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The Company
Bengaluru, Karnataka
8,399 Employees
On-site Workplace

What We Do

Cytiva, now with the life sciences business from Pall Corporation, is a global life sciences leader dedicated to helping customers discover and commercialize the next generation of therapeutics. Together, we bring dedicated technical expertise and a broad portfolio of tools and technologies that enable the development, manufacture, and delivery of transformative medicines to patients.

Visit cytiva.com to learn more.

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