Senior Digital Change Manager

Posted 19 Days Ago
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Charlotte, NC
Senior level
Marketing Tech
The Role
The Senior Digital Change Manager ensures successful adoption and integration of new products or features within clients' organizations by developing strategies, engaging customers, and collaborating with teams. They focus on driving product adoption, monitoring change processes, and providing recommendations for improvement while fostering relationships with stakeholders.
Summary Generated by Built In

Method is a global design and engineering consultancy founded in 1999. We believe that innovation should be meaningful, beautiful and human. We craft practical, powerful digital experiences that improve lives and transform businesses. Our teams [based in New York, Charlotte, Atlanta, London, Bengaluru, and remote] work with a wide range of organizations in many industries, including Healthcare, Financial Services, Retail, Automotive, Aviation, and Professional Services.

Method is part of GlobalLogic, a digital product engineering company. GlobalLogic integrates experience design and complex engineering to help our clients imagine what’s possible and accelerate their transition into tomorrow’s digital businesses. GlobalLogic is a Hitachi Group Company.

Digital Change Managers have a proven history of identifying, executing, and overseeing engagements in the product development space that support B2C, B2B, and enterprise-level initiatives. They put people first, lean into uncertainty, and work backwards from ideal business outcomes to maximize a digital product’s likelihood of success. They deliver quality outcomes through strategic delivery while developing key relationships with clients and stakeholders. 

Method’s Digital Change Managers are product professionals responsible for ensuring that new products or features are successfully adopted and integrated into the market or within a client’s organization. Their role often involves:

  1. Strategy Development: Creating strategies to drive the adoption of new products or features, including user research and identifying key adoption drivers.
  2. Customer Engagement: Working closely with users to understand their needs and challenges, and ensuring the product and its implementation or launch meets those needs effectively. This can involve training, support, and onboarding activities.
  3. Marketing and Communication: Developing marketing campaigns, communication plans, and educational materials to promote the product and its benefits to target audiences.
  4. Feedback Collection: Gathering and analyzing feedback from users to refine and improve the product, addressing any barriers to adoption.
  5. Collaboration: Coordinating with other teams, such as product development, sales, and customer support, to align efforts and ensure a cohesive approach to product adoption.
  6. Metrics and Reporting: Tracking adoption rates, usage patterns, and other key performance indicators to measure the success of adoption strategies and make data-driven decisions.

Overall, the goal of a Digital Change Manager is to maximize the product’s market presence and ensure users derive maximum value from it.

Core Responsibilities:

  • Drive client product adoption through the change management process, acting as the lead change consultant:
    • Manage changes to organizational processes, systems, and services
    • Work closely with stakeholders to identify potential risks and change impacts
    • Develop change management plans
    • Facilitate communication and training, and develop related materials, to ensure all impacted parties are prepared for the change
    • Monitor and evaluate the effectiveness of change initiatives
    • Provide recommendations for improvement
    • Implement strategies to minimize disruption during change
    • Ensure compliance with relevant policies and regulations
    • Build and maintain relationships with stakeholders
    • Stay up-to-date with industry trends and best practices in change management
  • Drive client value through all aspects of the product lifecycle from product ideation to product delivery and launch. Core responsibilities include: 
    • Lead the project team to deliver solutions that meet business requirements and delight users
    • Consult with clients to understand and convey strategic business objectives
    • Influence stakeholders and help guide conversations to desired outcomes
    • Evaluate end-users’ needs through interviews and ethnography
    • Translate business and user needs into user flows, feature maps, user stories, etc.
    • Design, coordinate, and facilitate workshops including design thinking, empathy building, ideation, and strategic alignment
    • Support the creation of omni-channel Journey Maps, Experience Maps, and Service Blueprints to create an understanding of customer experiences and change impacts
  • Demonstrate competency in all core product management capabilities with internal teams and clients including: 
    • Stakeholder Interviews & Research
    • End User Interviews & Research
    • Customer Research Synthesis
    • Feature Definition & Backlog Prioritization 
    • Product User Roles & Abilities Definition
    • Service Design & Support Models
    • Product Release Go-to-Market Strategy
    • Product Business Case - Cost v Benefit
    • Product Roadmapping & Prioritization
    • Product Release Planning
    • Executive Stakeholder Workshop Facilitation
    • Executive Stakeholder Status Reporting
    • Change Impact Analysis
    • Stakeholder Mapping
    • Stakeholder Engagement & Resistance Management Strategies
  • Collaborate with project teams as a coach and mentor providing constructive feedback and resolving conflicts.

Qualifications:

  • Consulting environment and/or agency client services experience required.
  • Experience with digital product launch, product marketing, and change management for digital transformation required. 
  • Bachelor’s degree required. Graduate degrees preferred.
  • 7+ years experience managing large complex digital transformation projects for enterprise organizations.
  • Excellent oral and written communication skills needed to communicate with a client’s organization.
  • Ability to quickly grasp and solve complex customer and business problems.
  • Excellent and adaptable communication skills - from senior leadership and client executives to front line workers. 
  • Understanding of design thinking and agile/scrum principles.
  • Proven experience with software development methodologies.
  • Excellent planning and organizational skills with the ability to prioritize and negotiate.
  • Prosci, ACMP, CPM, SAFe, and/or CSPO certifications are a plus.
  • Teaching experience is a plus.
  • Travel as needed (less than 25%).

Why Method?

We look for individuals who are smart, kind and brave. Curious people with a natural ability to think on their feet, learn fast, and develop points-of-view for a constantly changing world find Method an exciting place to work. Our employees are excited to collaborate with dispersed and diverse teams that bring together the best in thinking and making. We champion the ability to listen, and believe that critique and dissonance lead to better outcomes. We believe everyone has the capacity to lead and look for proactive individuals who can take and give direction, lead by example, enjoy the making as much as they do the thinking, especially at senior and leadership levels.

We believe in work/life balance. Seriously. We offer a ton of competitive perks, including:

  • Continuing education opportunities 
  • Flexible PTO and work-from-home policies 
  • 401K matching
  • Health, Dental and Vision benefits, starting on day 1
  • Company lunches, company outings, along with a lot of snacks 
  • Health and wellness programs 
  • Other location specific perks (just ask!)

Next Steps

If Method sounds like the place for you, please submit an application. Also, let us know if you have a presence online with a portfolio, GitHub, Dribbble or other platform.


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* If you are a California resident, more details on how we process your personal information can be found in the CCPA Recruitment Privacy Notice (https://www.globallogic.com/privacy/ccpa-recruitment-privacy-notice/)"

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