Senior Copywriter

Posted 7 Days Ago
Be an Early Applicant
Philadelphia, PA
5-7 Years Experience
AdTech • Marketing Tech
The Role
The Senior Copywriter will manage visual materials for integrated programs, collaborate with creative teams, ensure consistent copy tone and style, contribute to brainstorming sessions, evaluate the work of junior copywriters, and maintain brand alignment in all messaging.
Summary Generated by Built In

Company Description

Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world's largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world's third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications.

Web: www.digitashealth.com | Facebook: www.facebook.com/digitashealth | Twitter: www.twitter.com/digitas_health

Job Description

We're searching for a Senior Copywriter who will manage visual materials for integrated, cross channel programs including: large web programs, online advertising and digital marketing. Individuals have design skills and assist the Creative Director in improving the conceptual, technical and creative performance of staff within your group.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.


Your Impact:

  • Collaborate with creative team members to determine concept, brand and copy directions
  • Ensure copy tone and style are consistent with brand and style guidelines
  • Work with project teams to understand our goals and audience demographics
  • Translate concepts into messages
  • Contribute to brainstorming and creative brief development
  • You can evaluate the work of Copywriters and Associates to ensure that the components of relevance are used
  • You use the components of relevance in every program that you work on
  • You check agreement of relevance always and report misalignment to your ACD

Qualifications

  • Four year degree
  • 5-7 years experience
  • Creative agency experience
  • Experience with marketing and advertising principles
  • Experience with large cross-channel or direct marketing programs across mediums
  • Experience with online and offline media
  • You are open to travel

#LI-Hybrid

Additional Information

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

Top Skills

Copywriting
The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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