Senior Content Management Analyst

Posted 9 Days Ago
Be an Early Applicant
Wichita, KS
Senior level
Information Technology • Software
The Role
The Senior Content Management Analyst will oversee digital content projects, enhancing user engagement through analytics and SEO strategies. Responsibilities include leading content creation, mentoring team members, and collaborating with designers and developers to optimize content presentation.
Summary Generated by Built In

As a Senior Content Management Analyst, you'll be a pivotal force behind our digital content strategy. Leveraging your expertise, you'll manage content projects, optimize user engagement through analytics, and ensure seamless collaboration among team members. Your work will directly impact our brand's online presence and user experience.
Responsibilities:
• Lead content creation projects from planning to execution.
• Develop high-quality web content and perform comprehensive editing.
• Implement advanced SEO strategies to improve content ranking.
• Utilize analytics to inform content strategies and decision-making.
• Collaborate with designers and developers for content presentation.
• Ensure the CMS is utilized effectively to manage content.
• Maintain and update content guidelines and best practices.
• Train and mentor junior team members in content management.
• Research emerging trends to keep content relevant.
• Monitor and resolve issues with web content promptly.
Skills:
• Project Management: Ability to manage content projects from start to finish.
• Advanced Writing: Skilled in content creation and editing.
• SEO Expertise: Deep understanding of SEO optimization techniques.
• Data Analytics: Proficiency in analyzing and interpreting data.
• Collaborative Coordination: Strong teamwork and collaboration skills.
• CMS Advanced Use: In-depth knowledge of CMS systems.
• Trend Analysis: Ability to research and apply industry trends.
• Mentorship: Skills in guiding and mentoring junior staff.

The Company
Hagerstown, MD
18,996 Employees
On-site Workplace

What We Do

Wolters Kluwer (www.wolterskluwer.com) is a global leader in information services and solutions for professionals in the health, tax and accounting, risk and compliance, finance and legal sectors. We help our customers make critical decisions every day by providing expert solutions that combine deep domain knowledge with specialized technology and services.

Founded in 1836 and headquartered in Alphen aan den Rijn, the Netherlands, the company serves customers in over 180 countries, maintains operations in over 40 countries and employs 18,600 people worldwide.

Wolters Kluwer reported 2019 annual revenues of €4.6 billion. Listed on Euronext Amsterdam, Wolters Kluwer shares (WKL) are included in the AEX and Euronext 100 indices. Wolters Kluwer has a sponsored Level 1 American Depositary Receipt program. The ADRs are traded on the over-the-counter market in the U.S. (WTKWY).

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