Employee Applicant Privacy Notice
Who we are:
Shape a brighter financial future with us.
Together with our members, we’re changing the way people think about and interact with personal finance.
We’re a next-generation financial services company and national bank using innovative, mobile-first technology to help our millions of members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront. We’re proud to come to work every day knowing that what we do has a direct impact on people’s lives, with our core values guiding us every step of the way. Join us to invest in yourself, your career, and the financial world.
The Role:
We are seeking an experienced communications Associate (Consumer Products and Innovation) to drive awareness for SoFi and its consumer products and services across banking, investing, lending, and other personal finance offerings. The Senior Communications Associate (Consumer Products and Innovation) will partner closely across our business units, product marketing, social, and creative teams to develop and execute communication plans that help amplify innovation, attract attention, and build trust.
This role requires an understanding and interest for innovation within personal finance, human storytelling, and cultural trends, with an understanding of the ever-evolving media landscape to help SoFi stand out in a crowded environment and fulfill its mission.
Key Responsibilities:
- Develop and implement consumer-facing communication programs that support SoFi’s financial platform, its products and services.
- Craft evergreen tactics using data, insights, testimonials, and in-the-moment news cycles that resonate with our target audiences.
- Maintain up-to-date knowledge of the consumer tech ecosystem and how to maximize press opportunities to amplify new and existing products.
- Serve as an earned media strategist to the product leads, providing insights and recommendations on communication strategies.
- Bridge the gap between consumer communications and product, by identifying and building a holistic innovation roadmap.
- Report on measurement techniques to assess the impact of communication strategies and adjust tactics accordingly.
Qualifications:
- 5+ years of experience in communications, with a strong preference for work on behalf of consumer tech brands.
- Passion for educating people to unlock their potential with the right resources and information.
- Ample knowledge of the consumer tech and personal finance media landscape.
- Experience generating earned media to elevate brand presence in crowded environments by exploring creative tactics.
- Ability to use data and analytics in communications to build culturally relevant story angles and programming.
- Strong collaborator working within matrixed organizations by building relationships with cross-functional partners.
- Self-starter ready to run after problems, learn, and seize opportunities in a fast paced environment.
- Curiosity for qualitative and quantitative research and the impact of innovation to help people.
- Strong writing, critical thinking, and project management skills.
- Bachelor’s degree.
Compensation and Benefits
The base pay range for this role is listed below. Final base pay offer will be determined based on individual factors such as the candidate’s experience, skills, and location.
To view all of our comprehensive and competitive benefits, visit our Benefits at SoFi page!
SoFi provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth and related medical conditions, breastfeeding, and conditions related to breastfeeding), gender, gender identity, gender expression, national origin, ancestry, age (40 or over), physical or medical disability, medical condition, marital status, registered domestic partner status, sexual orientation, genetic information, military and/or veteran status, or any other basis prohibited by applicable state or federal law.The Company hires the best qualified candidate for the job, without regard to protected characteristics.Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.New York applicants: Notice of Employee RightsSoFi is committed to embracing diversity. As part of this commitment, SoFi offers reasonable accommodations to candidates with physical or mental disabilities. If you need accommodations to participate in the job application or interview process, please let your recruiter know or email [email protected].Due to insurance coverage issues, we are unable to accommodate remote work from Hawaii or Alaska at this time.
Internal Employees
If you are a current employee, do not apply here - please navigate to our Internal Job Board in Greenhouse to apply to our open roles.
What the Team is Saying
What We Do
For over a decade, SoFi has helped transform the Fintech industry by creating financial products and services that help people borrow, save, spend, invest, and protect their money better, so they can achieve financial independence and realize their ambitions. Whether it’s owning a home, saving for retirement, paying off their student loans, or helping our members invest - SoFi is there every step of the way. Want to learn more about how it works? Check it out here: https://www.sofi.com/how-it-works/
Our core values are at the center of how we help our millions of members get their money right. They are our guiding principles for how we think about serving our members, building our company, and most importantly, how we work together. At SoFi, it’s not just what we do - but how we do it.
SoFi is also proud to be the naming rights partner of SoFi Stadium, home of the Los Angeles Chargers and the Los Angeles Rams.
For more information, visit SoFi.com
Why Work With Us
Together with our members, we’re changing the way people think about and interact with personal finance. We’re a next-generation Fintech company using innovative, mobile-first technology to help our members reach their goals. The industry is going through an unprecedented transformation, and we’re at the forefront.
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SoFi Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
For the majority of our workforce who work on a hybrid schedule, the in-office requirement is a handful of days per month!
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