We are seeking a dynamic and experienced Senior Branding and Digital Marketing Manager to lead our brand strategy and digital marketing efforts in the fast-paced technology sector. You will play a key role in shaping the brand's voice, positioning, and digital presence to drive customer engagement, lead generation, and long-term growth. This role requires a mix of creative vision, data-driven strategy, and hands-on execution.
Brand Strategy & Development
- Define and execute brand strategy aligned with company vision, mission, and goals.
- Lead the evolution and consistency of brand identity across all digital and offline touchpoints.
- Collaborate with internal stakeholders to align messaging across product, sales, and customer experience teams.
- Develop brand guidelines and ensure adherence across the organization.
Digital Marketing & Campaign Management
- Plan and manage multi-channel digital marketing campaigns (SEO/SEM, email, social, content, influencer marketing, paid media).
- Optimize marketing performance using analytics and A/B testing tools.
- Develop and lead go-to-market strategies for product launches and tech innovations.
- Manage the digital marketing budget, ROI, and KPIs.
Content & Creative Direction
- Oversee the creation of compelling content for web, social media, email, blog, and video platforms.
- Manage internal and external creative teams to ensure high-quality, on-brand deliverables.
- Craft narratives and campaigns that clearly articulate the value of complex tech solutions.
Team Leadership & Collaboration
- Lead, mentor, and develop a team of marketing.
- Collaborate closely with sales, product, and customer success teams to ensure brand consistency and marketing alignment.
- Build relationships with external partners, agencies, and industry influencers.
- Bachelor’s degree in Marketing, Communications, Business, or related field; MBA is a plus.
- 7+ years of experience in branding and digital marketing, preferably in the technology. Proven success in building and executing digital campaigns that drive measurable results.
- Strong knowledge of digital tools (Google Ads, LinkedIn Ads, HubSpot, GA4, SEMrush, etc.).
- Excellent leadership, communication, and project management skills.
- Ability to translate complex technical technology products into clear, compelling messaging.
- Creative thinker with a strategic mindset and a data-driven approach.
Preferred Skills:
- Experience in Saudi tech marketing (consultation – E-service portals -AI)
- Familiarity with AI-driven marketing tools and automation.
- Knowledge of UX/UI best practices and web design fundamentals.
- Global brand management experience is a plus.
- Competitive salary and bonus structure
- Flexible working arrangements
- Opportunities for career advancement
- Collaborative, innovative work environment
- Access to cutting-edge marketing tools and technologies
Top Skills
What We Do
700Apps is a business process automation services provider that specializes in comprehensive end-to-end solutions. We are dedicated to empowering businesses to achieve their objectives through our consulting, realization, development, and improvement services. Our consulting services include enterprise architecture consultation, process re-engineering, process modeling, and digital transformation planning. Our development services comprise solutions architecture and design, low-code and custom development, and development and operations management.
As a technology integrator, we partner with leading technology companies to provide customized solutions for our clients. We leverage the latest technology to provide high-performance, scalable, and secure solutions to help our clients achieve their business objectives. With a presence in Saudi Arabia, Egypt, UAE, and India, we have a diverse team that can deliver value throughout the entire digital transformation cycle. We are committed to staying at the forefront of technological advancements to ensure that our clients receive the most effective solutions for their business needs. Our focus on performance, scalability, and data integrity sets us apart in the industry. We pride ourselves on building long-lasting relationships with our clients, and we look forward to working with you to optimize your business processes and drive success.
