Senior ATL Media Strategist

Posted 2 Days Ago
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Johannesburg, City of Johannesburg, Gauteng
Senior level
AdTech • Marketing Tech
The Role
Senior ATL Media Strategist responsible for managing quality work in line with agency processes, developing innovative strategies, assisting with media negotiations, and managing client relationships. Must have at least 10 years of media experience and a thorough understanding of ATL media planning and buying processes.
Summary Generated by Built In

Company Description

We are the human experience company.

We create experiences people love and actions brands need.

When we combine our deep understanding of people with our unmatched expertise in media, magic happens: experiences get invited in, not filtered out.

Job Description

  • Manage and produce quality work in line with: Agency processes & Global tools and processes.
  • Produce clear, innovative strategies at a senior level.
  • Deliver solid implementation planning briefs.
  • Assist with media negotiations if necessary.
  • Ensure flow plans accurately reflect the strategy.
  • Ensure teams (Offline and Online) are consolidating flow plans into one flow plan.
  • Work collaboratively with partner agencies. 
  • Manage client relationships at all levels in the business.
  • Ensure seamless work with digital strategists on the business.
  • Develop other strategists in the team or Groupe.
  • Work on New Business Pitches as and when required
  • Manage general work output quality as part of the strategic process
  • Manage client budgets and oversee implementation accordingly
  • Hard KPI scores:
  1. Effective representation of Starcom Media: Keep abreast of international and local trends, across all agency disciplines and practices. 
  2. Bi-annual thought-leadership/opinion piece either written or delivered in a presentation.
  • New Business: Assist with new business pitches. (Experience in pitching). 
  • Awards: Enter two awards annually, that warrant winning. 
  • Set and track spend objectives for ETV, SABC, Media 24, OOH and other.
  • Report in regularly to the BUD

PROFESSIONAL ATTRIBUTES

Energetic, self-starting, can-do, good track record of delivering solid ATL strategies and building solid client relationships. Team player. Instills confidence. Well presented. Progressive, forward thinking. Adaptable. Technology savvy. 

Qualifications

  • ATL Strategist with a minimum of 10 years media experience, with a thorough understanding of ATL media (fully versed and able to present a strategy and flow-plan for ATL media).
  • Thorough understanding of all planning and buying processes. 
  • Thorough understanding and experience of Media Agency processes and tools
  • Experience working closely with support and management teams
  • Building strong relationships and driving credibility with clients as well as internal/external partners

Additional Information

Please note that only shortlisted candidates will be contacted. Should you not hear from us within 2 weeks after submitting your application, please consider your application as unsuccessful

Publics group is proud to be an Equal opportunity employer and prohibits any forms of Discrimination or Harassment. We celebrate diversity and are committed to creating an inclusive environment for all our employees in line with our Employment Equity plan. All appointments will be based on Qualifications, experience and best fit but preference will be given to all affirmation action candidates or designated groups.

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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