Senior Associate, Video

Posted 20 Days Ago
Be an Early Applicant
New York, NY
60K-65K Annually
Junior
AdTech • Marketing Tech
The Role
Develop and execute video recommendations, negotiate buys, provide performance analyses, and guide junior staff in the buying process.
Summary Generated by Built In

Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation.

With deep expertise in data and technology, we deliver audience first, full-funnel and omni-channel strategies to deliver against L'Oréal's mission: Create the Beauty that moves the world.

For over a century, L’Oréal has devoted its energy, innovation, and scientific excellence solely to one vocation: Creating Beauty with a main goal of offering each and every person around the world the best of beauty in terms of quality, efficacy, safety, sincerity and responsibility to satisfy all beauty needs and desires in their infinite diversity.

At Beauty Co-Lab, our mission is to co-create what's next and our team of beauty champions and media challengers possess modern media, commerce, and analytics skillsets to keep pace with the rapidly changing ecosystem and reflect the wonderful diversity of the consumers and communities we serve. We are passionate about beauty, media, data, and technology.

Responsibilities

  • Craft & execute innovative and tactical plans that deliver against and the overarching brand and business objectives
  • Negotiate & execute buys - collaborate with vendors to develop test and learn opportunities
  • Allocate, adjust, and monitor schedules to ensure delivery to client goals/network guarantees.
  • Provide tracking reports and post-buy delivery analyses on quarterly and annual bases
  • Fulfill client requests, collect data and information regarding TV ratings and industry trends
  • Register budgets, email specs, analyze plans, call in mix revisions and optimizations
  • Develop of Creative rotation sheet for digital delivered buys
  • Coordinate with Platform Logistics for digital campaign execution
  • Evaluate and assess vendors using proprietary research tools and industry knowledge
  • Participate or lead campaign activation and provide client updates on campaign status 

Qualifications

This role is the day‐to‐day steward on the business and is on the front lines of developing and activating both tactical and custom Video recommendations to meet our clients’ goals. You are video savvy, curious about unique emerging opportunities and prepared to provide a point‐of‐view, recommendation, and optimization recommendations based on campaign performance. In addition, you are the primary contributor to the development of the Associates guiding them through the fundamentals of the buying process (inclusive of partner evaluation, negotiation, reporting, optimization, insight generation, billing, etc.), while also being a key touchpoint to stakeholders across the organization and the client for day-to-day management and support. 

  • Minimum of 1+ years of industry experience
  • Knowledge of the linear TV and OLV spaces
  • Experience in DDS & Prisma (or similar system) managing linear TV & Digital inventory
  • Comfort with basic media math - Ability to train/manage Assistant/Jr. Associate level
  • Microsoft office, especially Excel
  • Ability to multitask and work as part of a team

#LI-SO1

This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.

Compensation Range

$60,000$65,000 USD

This role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.

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Top Skills

Dds
Excel
Prisma
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The Company
HQ: New York, New York
5,327 Employees
On-site Workplace
Year Founded: 1998

What We Do

Omnicom Media Group (OMG), the media services division of Omnicom Group Inc., delivers transformational experiences for consumers, clients, and talent. Powered by the Omni marketing orchestration system, OMG connects best-in-class capabilities that enable our full-service media agencies OMD, PHD, and Hearts & Science to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 24,000 people serving the world’s leading brands in OMG agencies around the globe.

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