Senior Associate, Project Manager (CRM)

At GALE, we are dedicated to helping brands navigate complex challenges through our integrated consultancy and agency services. With our headquarters in New York and additional offices in Toronto, Singapore, and Bangalore, our teams are bound by core values that drive everything we do, from our hiring practices to our collaborative work approach: values like Every Individual Matters, Breaking Down Silos, and Excelling in Our Craft. If you're fueled by a passion to create something extraordinary, thrive on innovation, and are committed to achieving excellence in your field, GALE is the ideal environment for you.

Role Overview: As a Project Manager specializing in CRM platforms such as Salesforce Marketing Cloud, Braze, Eloqua, or HubSpot, you will lead projects from concept to completion, driving strategic solutions to address client challenges. Your expertise in managing multidisciplinary teams, optimizing CRM strategies, and delivering impactful results will be key to success.

Responsibilities:

Business Analysis

Gain in-depth understanding of client business operations within Salesforce Marketing Cloud or other CRM platforms.

Analyse business requirements and translate them into functional specifications for designers, developers, and testers.

Define product features, specifications, and enhancements to improve CRM effectiveness.

Project Planning & Execution

Define project scope, objectives, deliverables, and assumptions.

Collaborate across teams to create an integrated execution plan.

Establish key performance metrics and determine team composition effectively.

Oversee cross-functional project plans, ensuring smooth integration with web and mobile technology teams or other integrated teams..

Conduct daily stand-ups and progress updates, ensuring clear communication across teams and stakeholders.

Proactively identify and mitigate risks, ensuring projects stay on track and within budget.

Team Leadership & Development

Lead multiple teams (10+ members) across CRM & related disciplines.

Set clear goals, expectations, and direction to drive performance.

Foster collaboration, knowledge-sharing, and continuous learning within teams.

Collaborate with domain leads to provide consistent feedback on team performance and manage personnel issues effectively.

Client Engagement

Serve as the primary point of contact for clients, ensuring alignment with project goals.

Manage communications, expectations, negotiations, and feedback to enhance client satisfaction.

Provide regular project updates and ensure seamless communication.

GALE Culture & Contribution

Contribute to new hire training and internal process improvements.

Share best practices and insights to enhance team learning.

Participate in evaluating new CRM technologies, methodologies, and standards across GALE.

Qualifications & Experience

Essential:

4 to 6 years of experience managing CRM solutions (Salesforce Marketing Cloud, Braze, Eloqua, HubSpot).

Proven track record in leading diverse CRM projects and managing large-scale implementations.

2 to 5 years of client management experience handling CRM technology accounts.

Strong expertise in campaign management, automation, data migration, and customer journey personalization.

Experience leading teams of 10+ members in fast-paced environments.

Hands-on experience in end-to-end project management, from planning to execution.

Ability to develop solutions aligned with client business goals.

Preferred:

Certification or hands-on experience in Salesforce Marketing Cloud / Braze / Eloqua / HubSpot.

Experience working in Agile development environments.

At GALE, we are committed to creating an environment where every individual can thrive, innovate, and drive meaningful impact. If you have the expertise and passion to excel in this role, we invite you to join our dynamic team. Together, let's push the boundaries of CRM innovation, deliver exceptional results for our clients, and propel our organization forward.