Senior Analyst, Pro Marketing Measurement

Posted 22 Days Ago
Be an Early Applicant
9090, Melle, Vlaams Gewest
Senior level
Retail
The Role
The Senior Analyst leads marketing analytics, analyzing web and offline data to enhance the customer experience and improve online marketing strategies.
Summary Generated by Built In

With a career at The Home Depot, you can be yourself and also be part of something bigger.

Position Purpose:

The Senior Analyst, Pro Marketing Measurement designs and implements pro marketing analytics strategies. They analyze data using various tools to identify trends and provide insights, enhancing pro marketing efforts and overall business objectives. The analyst leads weekly, monthly, and quarterly reports, supports ad hoc analysis, and develops new metrics, dimensions, and data products.

Key Responsibilities:

  • 65% - Data Analytics - Analyzes large volumes of data and leverages data analytics tools to create new dashboards, reports and any additional ad-hoc requests, using a wide variety of database applications / analytical tools /languages including GCP BigQuery, SQL, SAS, R, Python, Jupyter Notebook, Adobe Analytics, and Tableau.
  • 10% - Management of Data - Collaborate with other decision analysts to explore new sources of data; cleanse, validate and test data.
  • 5% - Project Management & Support - Supports end users, solve problems and troubleshoots numerous issues.
  • 15% - Solution Development - Collaborate with stakeholders, business partners, colleagues, developers, and business analysts to deliver high quality analytics solutions.
  • 5% - Technical Exploration & Development - Develops additional technical competencies and subject matter expertise within core functional group, including but not limited to enhancements/modifications to systems and procedures.

Direct Manager/Direct Reports:

  • This position reports to the Manager
  • This position has 0 direct reports

Travel Requirements:

  • No travel required.

Physical Requirements:

  • Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions, there may be a need to move or lift light articles.

Working Conditions:

  • Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

Minimum Qualifications:

  • Must be 18 years of age or older.
  • Must be legally permitted to work in the United States.

Preferred Qualifications:

  • Bachelor’s degree in Marketing, Business, Statistics, Analytics or related field; Master’s degree preferred.
  • Proven experience in marketing analytics, with a strong background in data analysis and interpretation.
  • Proficiency in statistical software (e.g., Python, R) and data visualization tools (e.g., Tableau, Power BI).
  • Excellent problem-solving skills and attention to detail.
  • Strong communication skills, both written and verbal, with the ability to present complex information clearly.
  • Ability to manage multiple projects simultaneously and work under tight deadlines.
  • Strong experience with database management systems and SQL is a plus.
  • Experience working in a B2B or PRO support space with a retailer.

Minimum Education:

  • The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Preferred Education:

  • The knowledge, skills and abilities typically acquired through the completion of a master's degree program or equivalent degree in a field of study related to the job.

Minimum Years of Work Experience:

  • 5

Preferred Years of Work Experience:

  • 6

Competencies:

  • Action Oriented
  • Collaborates
  • Drives Engagement
  • Communicates Effectively
  • Customer Focus
  • Drives Results
  • Manages Conflict

Top Skills

Adobe Analytics
Gcp Bigquery
Jupyter Notebook
Python
R
SAS
SQL
Tableau
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The Company
Atlanta, GA
129,974 Employees
On-site Workplace
Year Founded: 1977

What We Do

The Home Depot, the world’s largest home improvement specialty retailer, values and rewards dedicated, knowledgeable and experienced professionals. We operate over 2,200 retail stores in all 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, Canada and Mexico. All of our associates have one thing in mind — helping our customers build and improve upon their homes. Join The Home Depot team today and see for yourself why we are consistently ranked as a top Fortune 500 company.

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