Senior Ad Monetization Manager

Posted 18 Hours Ago
Be an Early Applicant
France
Senior level
Gaming • Software
The Role
The Senior Ad Monetization Manager will design and execute ad strategies for Homa's game portfolio, focusing on optimizing ad placement, frequency, and formats. This role involves data-driven analysis to enhance ad revenue, collaborating with product and acquisition teams, managing vendor relationships, and conducting A/B testing to ensure effective ad integration.
Summary Generated by Built In

Description

Welcome to Homa, the gaming technology lab that is taking the industry by storm! Our team of over 230 people, hailing from more than 35 different countries, is dedicated to empowering mobile game creators worldwide to bring their creative ideas to the top charts.

Our Homa Lab platform offers a comprehensive suite of cutting-edge tools that allow developers to stay on top of the latest trends, test new features in real-time, and easily distribute and monetize their games. Our success speaks for itself - our apps have been downloaded 1.8 billion times!

Since our inception, we have raised $165 million in total from prominent investors, including Headline, Northzone, Eurazeo, Singular, Quadrille Capital, Fabric Ventures, and Bpifrance. We have also received support from renowned business angels, such as the founders of King, Sorare, and Spotify.

But what truly sets Home apart is our team. We are a diverse group of individuals from different backgrounds, countries, and cultures, all driven by a shared passion for taking over the gaming industry. Our team is rapidly growing, attracting industry veterans eager to help us deliver the next generation of Homa’s games. Joining Homa means becoming part of a dedicated team creating innovative and high-performing games for players worldwide.

If you're ready to take your career to the next level and make a real impact in the gaming industry, then Homa is the perfect place for you. Join us and let's create the future of gaming together!

Role and Missions — What You Will Do 🚀

As a Senior Ad Monetization Manager, you will be in charge of designing and executing ad strategies across Homa’s game portfolio as well as new games in production. Your work will directly impact how ads are integrated into gameplay, from frequency and placement to testing new ad formats. This is an exciting, hands-on role where your decisions and insights will drive Homa’s ad revenue growth and enhance our ad monetization framework.

You will be in charge of:

  • Ad Strategy Execution: Collaborate with the Head of Ad Monetization to implement strategies that optimize ad placements, formats, and experiences across our games. You’ll help ensure ads are thoughtfully integrated to drive revenue without compromising gameplay.
  • Inventory Optimization: Manage ad placements, balancing frequency, type (rewarded, interstitials, banners), and placement to maximize eCPM and ARPDAU. Your analysis and adjustments will contribute to ongoing ad performance improvements.
  • Data Analysis & Optimization: Leverage data analytics to track ad performance metrics like fill rates, eCPM, and retention impact. Use insights to make informed optimizations that enhance revenue and player satisfaction.
  • Cross-functional Collaboration: Work closely with the product & user acquisition teams to support ad integration. Your collaboration will help ensure ads align with both the game’s vision and player engagement goals.
  • Vendor Management & Testing: Maintain and enhance relationships with ad networks and mediation platforms. Test new ad formats and troubleshoot issues to optimize ad performance and partner satisfaction.
  • A/B Testing & Experimentation: Support the setup, execution, and analysis of A/B tests and experiments. Your testing efforts will help fine-tune ad strategies, ensuring we stay innovative and player-focused.
Requirements

If you’re creative, ambitious, and up for taking over the industry, we want you on our team! We are also looking for:

  • Monetization Experience: 3+ years of experience in mobile gaming ad monetization, including expertise with ad mediation platforms like AdMob or IronSource. Strong knowledge of ad types and placements is essential.
  • Data and Analytics Proficiency: A solid grasp of key ad metrics (eCPM, ARPDAU, fill rate), with proven skills in interpreting data and making revenue-enhancing decisions.
  • Team Player & Collaborator: Experience working cross-functionally, ideally with product, user acquisition, or design teams, to align monetization strategies with game objectives.
  • Ad Network & Vendor Savvy: Familiarity with key ad networks and real-time bidding; programmatic knowledge is a plus.
  • Testing & Optimization Skills: Hands-on experience with A/B testing and ad optimization, with a focus on creating player-friendly, effective ad experiences.

Our Culture—Who we are🪐

At Homa, we are building a community of brilliant talents. We believe that true innovation comes from diversity and collaboration, and that's why we prioritize brainpower and determination over formal education. So if you have the talent, energy and motivation, there is no obstacle to your success here.

As the creative experts behind the platform, we provide developers with the data they need to bring their ideas to life. Our team lives by three central values that guide everything we do:

Ambition: we're not afraid to tackle difficult challenges and set our goals extremely high. We're on a mission to revolutionize an industry dominated by well-established companies, and we won't stop until we succeed.

Humility: we leave our pride & ego aside. We are always ready to lend a helping hand, celebrate each other's successes, and learn from our failures. As Mr. Lamar said, "Sit down. Be humble."

Curiosity: we keep our minds open and never stop learning. We believe that questioning everything is the best way to stay ahead of the curve, and we encourage all our team members to stay curious and never stop exploring new ideas.

At Homa, you'll be challenged, supported, and inspired every day, and we can't wait to see what you bring to the table.

Benefits

While success is its own reward, here are some of the benefits that come with working at Homa:

  • We offer essential benefits in France and specific locations, including health insurance, meal vouchers, public transport subsidies, childcare benefits, and life insurance
  • If you're interested in working from our newly renovated Paris HQ with a rooftop garden and WeWork amenities, we have a desk waiting for you
  • You will be working in English with our international team of top-tier talents from 35+ countries
  • You will have bi-annual reviews with your manager to reflect on your performance, celebrate wins, and receive constructive feedback
  • You will be able to attend diverse team events and Workations (the famous company-wide Homa trip).

The Company
HQ: Paris
539 Employees
On-site Workplace
Year Founded: 2018

What We Do

Homa is a gaming technology lab that gives game creators the data-driven tools and human expertise needed to turn their creative ideas into commercial hits. By smashing the odds with data, Homa is the cheat code supercharging developer fortunes. It’s a full-on game changer for game makers.

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