Senior Account Planner (Luxury Industry)

Posted 9 Days Ago
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Madrid, Comunidad de Madrid
5-7 Years Experience
AdTech • Marketing Tech
The Role
Develop and execute media planning scenarios, analyze and provide recommendations based on media results, manage advertising scheduling and tracking, maintain relationships with media advertising representatives, and manage media budgets for clients.
Summary Generated by Built In

Company Description

Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees. With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge. Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.

Spark Foundry is a global media agency that exists to bring HEAT – Higher Engagement, Affinity, and Transactions – to brands. By combining flawless media fundamentals with aggressive innovation, Spark inspires consumers to pay more attention; to care more about our clients’ brands; and to buy more products and services from them.
Balancing the nimble spirit of a startup with the powerhouse soul of Publicis Groupe, Spark Foundry delivers the best of both worlds to a client roster that spans some of the world’s best and most beloved brands and companies. We combine boutique-caliber insights and service with the buying clout and first-look access of a global leader, bringing the heat to challenger brands that want to act like giants, and to giant brands that want to act like challengers.
With a Millennial-friendly, bottom-up culture that celebrates diversity and aims for all voices to be heard, Spark has become a magnet for the industry’s best talent, with one of the best retention rates in the industry. And by applying a whole-person approach to professional and personal development, Spark develops a workforce that is well prepared for today’s challenges, and also poised to create meaningful careers in the years to come.
Because we know that heat arises the intersection of complementary forces, our professionals come from myriad disciplines and backgrounds: data, analytics, and insights; content and creative production; communications and strategy; finance and marketing; and sociology, psychology, and other liberal arts disciplines.
Come and join us!

Job Description

In this case, you would work for one of the most prestigious groups in the LUXURY INDUSTRY.

How you’d spend your day:

  • Develop and execute various planning scenarios based on media objectives and strategies.
  • Extract learnings and provide recommendations based on media results (according to the different KPIs of the campaign).
  • Work with other members of the media team in daily media responsibilities.
  • Manage the scheduling, posting, and tracking of advertising and compile weekly performance reports, as necessary.
  • Utilize appropriate planning tools to achieve optimum performance for media campaigns; maintain knowledge of new and emerging technologies to continually enhance campaign execution.
  • Maintain and grow relationships with media advertising representatives.
  • Manage media budgets for assigned clients.
  • Maintain high level of work quality.

Qualifications

  • University degree in Marketing and Advertising.
  • Advanced level of English (C1)
  • 5 years of experience or more in online and traditional media planning experience in an agency setting or a Bachelor’s Degree in advertising, marketing or related program
  • A complete knowledge of interactive & Offline marketing concepts and practices. 
  • Strong mathematic and analytical skills.
  • Required software proficiencies: Kantar, InfoAdex, InstarAnalytics, comScore, DoubleClick Campaign Manager, Facebook Ads Manager…

Additional Information

Enjoy more than just work with flexible compensation including meal vouchers, health insurance, transportation, and more.

🚀 Growth Opportunities: Advance in your professional career by working with major clients and gaining access to specialized training programs.

📚 Online Training: Through our artificial intelligence platform, access countless courses. Additionally, free English classes for groups of up to 6 people with native teachers.

🌍 Work from Anywhere: Telecommute for 6 weeks from over 100 countries (including Spain) with our #WorkYourWorld program.

🎉 Special Days Off: Celebrate your holidays, birthdays, and Advertising Day with additional days off.

✨ Work-Life Balance: Enjoy a hybrid model with up to two days working from home and intensive summer hours.

Here at Publicis Groupe, we are committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups. We are committed to equality of opportunity and welcome applications from all individuals, regardless of their background: we do not discriminate on the basis of race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status on any individual´s status in any group or class protected by law.


If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

The Company
HQ: Paris
45,929 Employees
On-site Workplace
Year Founded: 1926

What We Do

As a platform at the intersection of marketing and digital business transformation, driven through the alchemy of creativity and technology, Publicis Groupe is built on The Power of One. Publicis Groupe offers its clients seamless access to the expertise of its 80,000 talents across four Solution hubs: creative with Publicis Communications (Publicis Worldwide, Saatchi & Saatchi, Leo Burnett, BBH, Marcel, Fallon, MSL, Prodigious), media services with Publicis Media (Starcom, Zenith, Spark Foundry, Blue 449, Performics, Digitas), digital business transformation with Publicis.Sapient and health & wellness communications with Publicis Health. Publicis Groupe’s agencies are present in over 100 countries around the world.

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