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Senior Account Executive, B2B Technology
Do you have a passion for technical subjects and want to challenge yourself at one of the best communication agencies? Padilla is looking for a communications professional who is ready to join our growing Minneapolis team and hit the ground running.
As a Senior Account Executive (SAE) you will be responsible for the planning and implementation of B2B programs on our technology team working with industrial tech, construction and food tech companies. You’ll help manage work executed by account executives, assistant account executives and interns. This position will work closely with clients, take a more advanced role in the preparation of communication plans, and is expected to consistently deliver superior results.
We’re looking for someone who has a love of writing, telling complex stories and bringing them to life through paid, earned, shared and owned communications channels.
WHAT YOU’LL BE DOING:
- Client Engagement - Demonstrating above-average teamwork and relationship-building skills, along with client counseling and client leadership skills as you participate and lead client meetings.
- Marketing Communications - Developing and executing marketing communications programs for technology and manufacturing clients to help them build, grow, and protect their brands.
- Writing – Digging deep into industry trends and client needs to develop content such as messaging, news releases, bylined articles, social media content, sales enablement tools, e-books and more.
- Strategic Thinking – Work with senior leaders to assess client needs and develop recommendations on best approaches for reaching key audiences, which may include creation of annual plans, content strategy, media strategy.
- Media Relations - Managing and executing media relations programs, including strategy and story development, prioritizing target media, facilitating media briefings, developing talking points, and briefing notes for spokespeople and reporting on results.
- Collaborating – Whether it’s across the Padilla Tech team, a Padilla committee or one of the 3-5 client teams you’ll support, collaboration is a big part of everything we do! As an SAE you’ll also have a chance to mentor interns, AAEs and/or AEs about the craft of communication and your clients’ business/industry.
- Growing Professionally – Many people on our team have worked at Padilla for 10+ years in large part because there is always an opportunity to learn and apply new things. If you like to dig into the latest communications tools and trends, this is the place for you!
- New Business Development – You’ll have an opportunity to support Padilla business development efforts through marketing, networking, identifying prospective clients and participating in new business pitches.
- Traveling – Some travel, as needed, for client meetings and/or media/special events
- Other duties and responsibilities as assigned
WHAT WE’RE LOOKING FOR:
- Bachelor’s degree or equivalent industry experience
- Four or more years of experience in communications/public relations; agency experience is preferred
- An interest in technology
- Strong verbal and written communication skills
- A strategic and curious collaborator with demonstrated desire for continuous learning
#LI-Hybrid
Padilla is a full-service agency that transforms brands and organizations through strategically creative communications. Our work across a range of industry sectors is consistently recognized by the PRWeek Awards, PRovoke IN2 SABRE Awards and PRSA Anvil Awards, among others. Padilla operates in seven cities in the U.S. through its family of brands, which includes SHIFT (performance communications), FoodMinds (food and nutrition affairs) and Joe Smith (brand strategy). As an AVENIR GLOBAL company and a founding member of the Worldcom Public Relations Group, the agency provides services to clients through 155 offices worldwide. Transform with purpose at PadillaCo.com.
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