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Edelman has an amazing opportunity for someone looking to propel their career in strategic communications and join the Technology practice in Canada as an Account Executive working on one of our largest Global Technology brands within Edelman.
Responsibilities:
- The ideal candidate will have a solid grasp of storytelling, hands-on experience in earned media, message development and event management, familiarity with media and social media analytical tools, and excellent writing skills.
- Demonstrate an understanding of today’s news and media landscape and the ability to think through how best to pitch a client’s story to shrinking newsrooms.
- Understand key client information, including business strategy, industry issues, products and services, key customers and competitors
- Provide client service administration support; attend meetings, handle scheduling logistics, and draft agendas and recaps
- Research, compile and analyze the media landscape as it pertains to technology and business influencers and outlets
- Write, edit and proofread materials including press releases, pitch letters, fact sheets and client correspondence
- Participate in new business process including research, audits and proposal development
- Demonstrate general knowledge of social media tools
- Build lists and pitch media
- Commit to continuous learning through internal and external training opportunities
- Live the Edelman values (the relentless pursuit of excellence, freedom to be constantly curious and courage to do the right thing)
Qualifications:
- 2-3 years of related experience in earned media or communications experience working on enterprise technology, gaming, gadgets or consumer technology client files.
- Excellent knowledge of the media landscape in Canada.
- An understanding of the role of communications and PR agencies. Experience in agency considered an advantage.
- Media relations experience would be valuable, as well as an understanding of how to compile and showcase media results with proactive analysis of message pull-through, tone of coverage, etc.
- Solid grasp of all basic public relations tools, and how they affect the client. Experience using media monitoring tools and conducting coverage analysis is a definite asset.
- Fundamental understanding of media outreach assignments, with the ability to apply experience and initiative to develop appropriate media strategies.
- Excellent writing skills across various formats and media
- Great references from past employers.
We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.
What We Do
Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.
We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.
Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.
Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities