Senior Account Director – Brand PR

Reposted 7 Days Ago
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Buenos Aires, Ciudad Autónoma de Buenos Aires
Hybrid
Senior level
Agency
The Role
The Senior Account Director will lead brand communications for global clients, manage teams, develop brand strategies, and present to clients.
Summary Generated by Built In

Edelman is a voice synonymous with trust, reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility, empathy is progress, and curiosity is momentum. 


At Edelman, we understand diversity, equity, inclusion and belonging (DEIB) transform our colleagues, our company, our clients, and our communities. We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all, reflects and represents the world in which we live, and fosters trust, collaboration and belonging.


The Edelman Brand team produces highly successful brand communications for a wide range of clients. Passionate about developing creative ideas to help the world’s biggest brands connect with their audiences, we work collaboratively across the entire Edelman network to transform brands’ reputations. 

 

In order to continue to grow and deliver at a pace, we’re now looking for an energetic and ambitious Brand PR professional to play a lead role on some of the world’s largest global brands. You will be responsible for managing teams of up to seven across these accounts – some of whom you’ll directly line-manage.  

 

You will also work in collaboration with senior team colleagues to identify and implement entrepreneurial and operational initiatives capable of delivering fame for the wider business. Additionally, using key insights and Edelman’s owned IP, you will build strong strategic platforms and have the competence to present to and influence top tier clients. 


We are currently working in a hybrid model, with 3 days on-site and 2 days remote. 


Key Responsibilities:

  • Leadership of Brand PR account teams, overseeing and developing multi-market campaigns  
  • Identifying potential leads and areas of growth within existing clients as well as broader opportunities from a prospecting perspective 
  • Counselling clients confidently and maturely on communications marketing including PR, digital, social and content creation  
  • Overseeing client programs and driving creative campaigns 
  • Drive sustainability-focused campaigns for multi-national organizations and act as a subject matter expert in this space 
  • Writing PR proposals and other strategic communications materials to grow existing accounts  
  • Leading new business pitches including developing RFI / RFP proposals and formal pitch meetings 
  • Taking responsibility for a portfolio of accounts and managing teams, developing junior team members, and line management responsibilities  
  • Directing media engagement strategy for clients and coaching teams to activate and deliver coverage, leading from the front 
  • Full responsibility for overall financial management – forecasting, hours allocation for team members, project & plan budgeting, managing servicing levels.  
  • Support and develop Edelman’s IP and marketing initiatives, helping to develop our position in the market and maximizing the role of the Edelman Trust Barometer for existing and potential clients 

Experience, Skill and Qualifications required

  • +15 years of experience in the fields of public relations, communications, marketing or similar
  • Strong, proven track record of creative capabilities and best in class media relations, across significant strategic and global communications 
  • Strong writing skills, including the ability to provide clear and comprehensive feedback on documents to junior members 
  • Strong understanding of digital and other technologies for storytelling and communications 
  • Experience of working to and maintaining significant budgets, pulling together detailed budget plans, and demonstrating an understanding of client financial models and targets 
  • Experience of writing and delivering multi-market toolkits 
  • Proven ability in identifying areas of growth and opportunity for clients 
  • Proven experience working with Global Brands in an integrated communications role 
  • Proven leadership skills with the ability to inspire and unite teams behind a central concept, with experience of successfully selling in those concepts to clients and seeing them through to execution 

#LI-LV2


We are dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role but your experience doesn’t perfectly align with every qualification, we encourage you to apply anyway. You may be just the right candidate for this or other roles.

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The Company
Atlanta, GA
6,475 Employees
On-site Workplace
Year Founded: 1952

What We Do

Edelman is a global communications firm that partners with businesses and organizations to evolve, promote and protect their brands and reputations. Our 6,000 people in more than 60 offices deliver communications strategies that give our clients the confidence to lead, act with certainty and earn the lasting trust of their stakeholders.

We develop powerful ideas and tell magnetic stories that move at the speed of news, make an immediate impact, transform culture and spark movements.

Since our founding in 1952 by Dan Edelman, we have remained an independent, family-run company. We use our profits to strengthen our business, provide our employees with opportunities to grow, advance our industry, and serve as a responsible citizen of the world. Every day, we strive to live and work by a long-held set of core values: the pursuit of excellence, the freedom to be curious, the courage to do the right thing, and a commitment to improving society.

Edelman is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities

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