Perion is a global advertising technology company delivering solutions to the biggest brands and publishers around the globe across search, social media and display, video and CTV.
Home to an award-winning technology solution –– with our unique data-driven AI/ML based technologies, we deliver and optimize hundreds of terabytes of data and billions of events per day. We’re working with dozens of sources to provide a superior experience across screens and platforms, including mobile, video, social and native.
Sales Planner, ANZ
Full Time Position
Sydney Australia
We are seeking a Sales Planner to join our growing ANZ team.
About Perion (previously called Hivestack)
Have you ever wondered how those outdoor screens manage to deliver advertisements that seem to speak directly to your likes and interests? It’s called digital out of home advertising and it’s usually enabled by programmatic technology. That’s exactly what we do. Perion One revolutionized the future of our industry by building our unique full stack ad tech platform.
On the buy side, marketers use Perion One’s Demand Side Platform (DSP) to create measurable campaigns that activate DOOH screens in real time based on consumer behaviour and audience movement patterns. On the sell side, DOOH media owners use Perion One’s Supply Side Platform (SSP) & Ad Server and Header Bidder to manage inventory and drive revenue.
The key to our success has been our amazing pink-loving global team. We don’t like to rest on traditional workplace models, we are flexible to change and we aren’t afraid to stand out and champion new ideas. Sounds interesting? Come join us and make a real impact on digital screens around the world.
About this role/The opportunity
To continue to provide a high-quality level of service and support to our growing clientele, Perion One is expanding its sales team by adding a Sales Planner. The successful candidate will be responsible for planning advertising campaigns, gathering and analysing data related to those campaigns, optimizing performance, and reporting on results. The successful candidate will have the opportunity to learn more about the pDOOH space and grow in the role.
How You’ll Make an Impact/duties and responsibilities
Develop go-to-market strategies relative to inventory and supply curation
Collaborate with clients and the account team to understand the clients business objectives and advertising strategy
Work on several projects simultaneously, often for several different clients
Effectively communicate with the creative agency team, clients and consumers to develop media strategies and campaigns
Execute decisions on the best form of media for specific clients and campaigns
Undertake research and analyse data using specialist industry resources
Identify target audiences and analyse their characteristics, behaviour and media habits
Present proposals, including cost schedules, to clients in a timely manner
Develop and maintain good contacts with media owners
What do you need to perform in this job / What you’ll bring to the table
- A bachelor's degree in Marketing or similar field
- 4 years of demonstrable experience in a similar role.
- Excellent communication and teamwork skills
- Must have an analytical mind with an aptitude for statistics and math
- Broad knowledge of media channels
- Familiarity with campaign evaluation metrics and media buying
- Excellent communication and teamwork skills
- Working knowledge of analytics tools (e.g. GfK MRI, MOAT, Nielsen IMS)
- Ability to work effectively under pressure
- Strong analytical and organizational skills
- Ability to work with IT resources such as databases and spreadsheets, for the collection and management of information
- Previous experience in media buying across all channels (Display, Mobile, Video, DOOH, CTV, OTT etc)
- Strong understanding of the digital media landscape and premium partners
- Background working within the programmatic ecosystem with experience working with publishers
- Experience negotiating rates with external partners
- Willingness to learn and adapt to ever-changing landscape
- Personable/able to build strong relationships with partners
Top Skills
What We Do
Perion is a global technology innovator in the digital advertising ecosystem, providing brands and publishers with an opportunity to unlock lucrative growth opportunities. The company's synergistic solutions serve all major digital advertising channels - including search, social, display, and video/CTV.
