Retention Marketing Manager

Posted 7 Days Ago
Be an Early Applicant
Manila, Metro Manila, National Capital Region
3-5 Years Experience
Beauty • Retail
The Role
As a Retention Marketing Manager, you will create targeted marketing campaigns, manage CRM strategies, analyze customer data, and collaborate with Sales and Marketing teams to enhance customer engagement and retention. Researching trends and optimizing existing campaigns will be key responsibilities.
Summary Generated by Built In

About Us

KITSCH is proud to be recognized as a self-financed, female-owned global accessory brand built on positivity and pure hard work. Established in 2010, with a business plan no longer than a paragraph, Kitsch has grown from door to door sales to selling products in over 27 countries across 20,000 retail locations worldwide.

KITSCH is committed to creating high quality products that are effortless, elevated and easy to use. From fashionable shower caps to our viral towel scrunchies, we aim to evolve your everyday essentials.

We believe that everyone should feel confident when purchasing our products no matter your hair type, style, or budget.

The Role

Kitsch is looking to hire a talented and experienced Retention Marketing Manager to lead and ensure lucrative long-term relationships with our clients and help build the business’ overall customer management capabilities. The ideal candidate will have a solid experience with Customer Relationship Systems, Structures and KPI metrics to further establish growth of customer commitment and interests. The role will work closely with our Sales and Marketing teams to boost our company’s market presence and increase customer engagement.

If you have prior working experience in establishing and maintaining effective and efficient marketing strategies that serve both the company and the customers, we’d love to hear from you!


Job responsibilities:

  • Creates highly segmented, personalized and targeted marketing campaigns to promote profitable long-term relationships with existing and potential clients;
  • Manages/Supervises the formulation of CRM strategies and programs/campaigns and ensures that they stay aligned with the company’s overall objectives;
  • Consistently evaluates effectiveness of CRM campaigns and analyzes customer data - which includes consumer behavior, engagement, rewards redemptions, user experience analyses, as well as business performance metrics and further assess the needs for improvement in the company’s existing CRM campaigns;
  • Conducts thorough research on trends within the beauty industry sector and identifies emerging opportunities to develop CRM strategies;
  • Collaborates closely with the Sales and Marketing Teams by engaging in consumer acquisition and retention strategies that compliment and support sales and marketing efforts;
  • Performs other related duties as may be assigned


Qualifications:

  • Bachelor's degree preferred, major in Computer Science, Marketing, Business/ Management, Technology, Communications
  • At least 3+ years of professional, extensive experience as a Retention Marketing Manager or relevant roles, with knowledge in analytical and CRM systems
  • Familiar with the latest digital marketing methods as well as the best practices
  • Strong working knowledge and experience in planning and executing end-to-end marketing projects
  • Beauty and Fashion industry experience preferred
  • Ability to handle multiple projects simultaneously
  • Receptiveness to feedback and able to meet deadlines

WHAT WE BRING TO THE TABLE

  • Competitive Pay/Benefits
  • A dynamic team
  • An open mind for new ideas
  • Growth…growth and some more growth!

Our Hiring Practices: KITSCH LLC is an equal opportunity employer. We are committed to work in an environment that supports, inspires, and respects all individuals and recruits on merit-based processes regardless of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship or other protected characteristics.

The Company
HQ: Los Angeles, CA
42 Employees
On-site Workplace
Year Founded: 2011

What We Do

Kitsch designs and creates beauty and hair accessories. Kitsch products can be found in over 20,000 retail locations in 27 countries worldwide.

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