Publicist

Posted 4 Days Ago
Be an Early Applicant
New York, NY
Mid level
News + Entertainment
The Role
The Publicist will develop and execute PR campaigns, manage media relations, coordinate events, and track campaign performance to enhance CBR's brand presence.
Summary Generated by Built In

This is a paid freelance, remote position.

If you’re an experienced publicist, CBR wants you to join its award-winning writing team! CBR is the oldest and most respected comic book culture website in the world. It is the internet’s first and final stop for nerd culture, news, commentary and community. 

Please visit www.cbr.com and review your familiarity with our range of topics before applying. In your cover letter, make sure to tell us how your knowledge of the specific vertical you’re applying for will complement CBR’s coverage.
The ideal candidate will be responsible for developing and executing strategic public relations campaigns that promote CBR’s brand, content, and industry presence. You will work closely with editorial, marketing, and executive teams to amplify our message, strengthen our reputation, and foster positive relationships with key stakeholders, media outlets, and influencers.

Responsibilities:

  • Media Relations - Build and maintain relationships with journalists, editors, influencers, and media outlets in the entertainment, tech, and pop culture industries
  • Press Materials - Write and distribute press releases, media kits, and other communications to support CBR’s content, events, and initiatives
  • Strategic Planning - Develop and implement PR strategies to increase brand awareness, attract new audiences, and promote key content, features, and partnerships
  • Management - Working with internal teams to ensure consistent messaging
  • Event Management - Coordinate and manage public-facing events, press conferences, and media opportunities, including red-carpet events, premieres, and panel discussions
  • Content Promotion - Work closely with the editorial team to identify stories and content pieces that are newsworthy and can be pitched to external media for broader coverage
  • Analytics & Reporting - Track media coverage and analyze PR campaign performance to ensure KPIs are being met and adjust strategies as needed
  • Brand Representation - Establish and grow opportunities to book CBR experts and representatives by sourcing and executing on placements for our team in media interviews, public appearances, and industry panels

Requirements:

  • Bachelor's degree in Communications, Public Relations, Journalism, or a related field
  • 3+ years of experience in public relations, preferably within entertainment, media, or digital content sectors
  • Proven track record of securing media coverage and managing PR campaigns from start to finish
  • Exceptional written and verbal communication skills
  • Strong understanding of the entertainment, media, and pop culture landscapes
  • Experience working with influencers, press, and digital media outlets with established contact lists and relationships
  • Ability to work under tight deadlines and manage multiple projects at once
  • Creative, proactive, and highly organized with a keen attention to detail

NOTE: Only applications containing a resume and cover letter will be considered. It is essential that you demonstrate your breadth of knowledge of Anime content in your cover letter. You will not be considered for the role if this information is not included. Please note that the next step in the hiring process involves a writing evaluation.

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The Company
367 Employees
On-site Workplace
Year Founded: 1995

What We Do

CBR (formerly Comic Book Resources) was founded in 1995 and quickly became the go-to source for comics industry news, discussion, and community. Over two decades, the site has amassed a readership of 60 million-plus users, including 75 thousand members of the CBR community forums.

Our goal is to supply anyone interested in comic books, superheroes, and geek entertainment with information and resources that will provide a greater appreciation and investment in the medium (whether you’re a lifelong comic book enthusiast or a casual superhero movie fan).

Despite mixed backgrounds in publishing, journalism, and creative writing, CBR editors, writers, and contributors have one thing in common: a passion for the comics industry. CBR also has the honor of publishing columns and features from the most well-known names in comics - writers, artists, and publishers, including: Warren Ellis, Erik Larsen, Steven Grant, Robert Kirkman, Gail Simone, and Mark Millar, to name a few.

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