The Role
The Programmatic Media Buyer will develop and execute campaign buying strategies, utilize ad tech platforms for campaign management, optimize live campaigns to meet goals, and report on performance metrics to stakeholders.
Summary Generated by Built In
Join Blaze, the fastest growing casino in LATAM!
Blaze is a top-tier online casino platform providing fair, engaging, and innovative gaming experiences. We are committed to regulatory compliance and maintaining the highest standards of integrity in our games.
An excellent opportunity awaits a Programmatic Media Buyer to become part of a dynamic and expanding team of enthusiastic Internet professionals from across the globe.
Responsibilities:
- Collaborate with stakeholders to develop comprehensive campaign buying strategies, encompassing ad formats, user targeting, SSP selection, bidding strategies, and other key elements.
- Master and effectively utilize various ad tech platforms to execute and manage campaigns.
- Execute and launch programmatic campaigns, managing bids, win rates, and CPMs to achieve established goals.
- Continuously monitor live campaigns, adjusting delivery to meet pacing goals, optimizing towards CPI/CPA targets, and iterating on strategy as needed.
- Offer clear and comprehensive reports on campaign performance, demonstrating the value and impact of programmatic advertising efforts.
- A bachelor's degree in marketing, advertising, business, or a related field is often preferred.
- At least two (2) years of experience in programmatic advertising.
- Excellent written and verbal communication skills to collaborate with stakeholders, explain complex concepts, and present reports.
- Possess a strong ability to negotiate effectively.
- Meticulous attention to detail to ensure accurate campaign setup, tracking, and reporting.
- Ability to manage multiple campaigns simultaneously and meet deadlines.
- Ability to identify and troubleshoot campaign issues, optimize performance, and make data-driven decisions.
- A dynamic and fast-growing environment in the online gaming industry.
- Opportunity to work remotely with flexible hours.
- Growth opportunities as the team expands.
- Remote work
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Resume Uploaded Successfully
The Company
What We Do
Blaze is a fast-growing entertainment & gaming startup