Product Marketing Manager

This is a hybrid role, and you are expected to be based in the NL

Hi, we are Storyteq! 👋🏼

Since 2016 Storyteq's mission has been to revolutionise the way creative assets are created and used. Magic happens when we let technology empower creativity.

We help marketers and studio teams take control of their end-to-end marketing, managing planning, briefing, resourcing, and approvals in one end-to-end platform. Including a best-in-class creative automation solution enabling limitless scale supported by our DAM, Brand, and Launchpad modules for activation. Storyteq clients benefit from reduced lead times, improved brand control, scalability, reduced admin, happier stakeholders, and better-performing content.



A Leader in the Gartner CMP quadrant, our unique end-to-end solution is used by brands including Heineken, ASOS, BMW, Rolls Royce, Dufry, and KFC.

About the role

As our Product Marketing Manager, you will play a pivotal role in shaping Storyteq’s product marketing strategy and execution. Bridging sales, marketing, customer success, and product development, you'll ensure our product’s value resonates clearly in the market. The role encompasses two main areas: Commercial Enablement and Go-To-Market (GTM)/Product Launches.

Key Responsibilities:

Commercial Enablement:

• Training and Support: Develop and deliver training sessions for the sales and customer success team, ensuring they are well-equipped to communicate the benefits and functionalities of our products effectively.
• Market Intelligence: Conduct ongoing market research to understand industry trends, competitor offerings, and customer needs. Share insights with the sales and product teams to inform strategy and product development.
• Feedback Loop: Establish a structured process for gathering and analysing feedback from the sales team and customers to inform product improvements and marketing strategies.

Go-to-market:

• Launch Strategy Development: Plan and execute the launch of new products and features, including setting objectives, defining target audiences, and crafting messaging and positioning.
• Cross-functional Coordination: Work closely with product, marketing, and sales teams as well as customer success to ensure a cohesive and effective launch strategy. Coordinate efforts across channels to maximize reach and impact.

• 5+ years of experience in B2B product marketing, with experience in MarTech or SaaS being advantageous.
• Proven track record of developing and executing successful GTM strategies and sales enablement programs.
• Strong analytical skills, with the ability to translate complex product information into clear, compelling messages.
• Excellent communication and cross-functional collaboration skills.
• Creative thinker with a problem-solving mindset.
• Ability to thrive in a fast-paced, dynamic scale-up environment.

💰 A competitive salary - €70,000 - €85,000 based on your experience.

📈 Employee stock ownership.

📅 27 days of annual leave (Well-being Day and Volunteer Day included).

🏡 Hybrid working model (working from home 2 days a week).

🚆 Travel allowance.

🚲 A bicycle lease plan with Hellorider after 1 year of employment.

💻 Excellent tools: High-end Macbook, Monitor, and everything in between!

📚 We support your continuous improvement with training, courses, conferences, and books.

🌦 Mental health and wellbeing support: Access to OpenUp.

🥪 Office lunches and endless snacks at the Amsterdam Office.

🍻 The best Friday afternoon drinks and quarterly team outings.

👵 A Pension contribution for employees who are based in the Netherlands.

🐶 Pet-friendly office, so feel free to bring your furry friend!

We Value Diversity
We champion and welcome diversity in our workforce and ensure all job applicants receive equal and fair treatment, regardless of age, race, gender or gender identity, religion, sexual orientation, disability, or nationality.

We are not only committed to increasing the visibility and recognition of talent from under-represented groups within our organisation but the wider industry too.

At the end of the day, we make sure we take time to look after ourselves, each other, and the planet because we’re always stronger together.

ITG have a number of community groups (ERGs) available to employees which offer a safe space for like-minded colleagues, with shared interests to connect, socialise and check in with each other. These include Black ITGers Together, LGBTQ+ Together, Mens Health Together, Muslims Together, Neurodiversity Together, Working Parents and Carers Together and Women In Tech Together.

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