Product Marketing Manager

Posted 8 Days Ago
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Porto
Mid level
Information Technology • Software
The Role
The Product Marketing Manager defines product messaging, drives go-to-market strategies, collaborates with product and sales teams, creates marketing materials, and tracks campaign performance.
Summary Generated by Built In

Company Description

About us

At Jscrambler, our customers are at the heart of everything we do. As leaders in Client-Side Protection and Compliance, we have pioneered the integration of advanced JavaScript obfuscation with third-party tag protection into a unified platform. Our cutting-edge solutions defend against cyber threats, data breaches, and IP theft, empowering businesses to innovate securely while ensuring compliance with critical standards like PCI DSS v4.0.

Trusted by Fortune 500 companies and industry leaders across retail, finance, media, and aviation, Jscrambler protects online interactions at scale, enabling businesses to adopt a future-proof approach to security.

But what truly sets us apart is our culture. At Jscrambler, we thrive on innovation, transforming complex challenges into impactful solutions. Collaboration is at the core of how we work – we support and learn from one another, knowing that the best results come from teamwork. We are proud to uphold the highest standards of ethics and professionalism, always respecting our clients, colleagues, and the company.

When you join Jscrambler, you’re not just joining a company – you’re joining a team that values creativity, knowledge sharing, and meaningful impact. We don’t just adapt to the future of cybersecurity – we shape it. Together, let’s innovate and secure the digital world.

Job Description

The Role

As a Product Marketing Manager, you will help define the story behind our products while playing a crucial role in driving go-to-market execution and demand generation campaigns. This role is highly cross-functional and will require you to liaise with Product, Sales, and Marketing teams to be successful.

What will your day-to-day be like?

  • Develop and Refine Product Messaging: Craft compelling, technical yet accessible messaging that highlights the value of client-side protection solutions, tailored to cybersecurity B2B buyers like CISOs, compliance, architects, and developers.
  • Collaborate with Product Teams: Work closely with product managers and developers to understand feature sets, roadmaps, and technical differentiators, ensuring marketing aligns with the product’s capabilities and security benefits.
  • Own Product Launches: Lead end-to-end planning and execution of product launches, coordinating with cross-functional teams to ensure timely delivery of announcements, positioning, and supporting materials.
  • Create Go-to-Market Materials: Produce targeted content such as whitepapers, case studies, demos, and sales enablement tools in support of product releases.
  • Engage with Sales Teams: Train and equip sales executives with technical insights, objection-handling strategies, and pitch decks to effectively sell to enterprise clients.
  • Support Channel Partners: Create partner-specific resources like playbooks, training sessions, and co-branded collateral to empower resellers, integrators, MSPs, and QSAs to market and sell solutions effectively.
  • Drive Campaign Execution: Support marketing campaigns, leveraging webinars, trade shows, and content to generate opportunities and build brand credibility.
  • Measure and Optimize Performance: Track campaign KPIs (e.g., impressions, lead conversion) and product adoption metrics, using data to refine strategies and demonstrate ROI to stakeholders and partners.

Qualifications

Experience and Qualifications:

  • A Bachelor’s degree in Marketing, Management, or Engineering, or equivalent work experience.
  • Product Marketing and/or Marketing experience in a B2B tech company is highly preferred.
  • Experience developing a Product Marketing strategy and being the liaison between technical and client-facing teams.

We believe you’ll succeed in this role if you are:

  • Proficient at distilling complex technical product concepts into easy-to-understand Marketing messaging.
  • Great at managing projects and ensuring high-quality and timely deliverables.
  • An excellent communicator with solid presentation skills.
  • Able to anticipate and quickly solve problems.
  • A proactive and prolific thinker that brings a fresh perspective to the discussion.
  • Passionate about technology.
  • Fluent in English.

Additional Information

Our Commitment to You

  • Immerse yourself in a dynamic space that challenges you to grow, both personally and professionally.
  • Enjoy flexible work policies designed to help you seamlessly integrate your life with your career at Jscrambler.
  • Play a vital role in our mission to enhance web security, becoming part of a startup that’s redefining the landscape of cybersecurity.
  • Seize the chance to directly impact our business expansion and innovative solutions.
  • Benefit from ongoing training and development opportunities to help you reach your full potential.
  • Enjoy a range of adaptable benefits that cater to your unique lifestyle and needs.

Top Skills

B2B Marketing
JavaScript
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The Company
HQ: San Francisco, California
88 Employees
On-site Workplace
Year Founded: 2014

What We Do

Jscrambler is the leader in Client-Side Protection and Compliance. We were the first to merge advanced polymorphic JavaScript obfuscation with fine-grained third-party tag protection in a unified Client-Side Protection and Compliance Platform. Our integrated solution ensures a robust defense against current and emerging client-side cyber threats, data leaks, misconfigurations, and IP theft. The Jscrambler Code Integrity product safeguards first-party JavaScript through state-of-the art obfuscation and exclusive runtime protection. The Jscrambler Webpage Integrity product mitigates threats and risks posed by third-party tags all while ensuring compliance with the new PCI DSS v4.0 standard.

With Jscrambler, businesses adopt a unified, future-proof client-side security policy all while achieving compliance with emerging security standards. Jscrambler serves a diverse range of customers, including top Fortune 500 companies, online retailers, airlines, media outlets, and financial services firms whose success depends on safely engaging with their customers online. Join us in shaping the future of web security and enabling fearless digital innovation.

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