Product Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in United States
Remote
Mid level
Software • Analytics • Cybersecurity
The Role
The Product Marketing Manager at Cellebrite will manage and execute marketing plans for digital intelligence solutions, develop product messaging, create relevant content, and collaborate with cross-functional teams for effective marketing strategies. This role also involves sales enablement through developing training content and supporting various marketing programs.
Summary Generated by Built In

Description

Cellebrite’s (Nasdaq: CLBT) mission is to enable its customers to protect and save lives, accelerate justice, and preserve privacy in communities around the world. Cellebrite is a global leader in Digital Intelligence solutions for the public and private sectors, empowering organizations to master the complexities of legally sanctioned digital investigations by streamlining intelligence processes. Trusted by thousands of leading agencies and companies globally, Cellebrite’s Digital Intelligence platform and solutions transform how customers collect, review, analyze and manage investigative digital data in legally sanctioned investigations.  

We’re looking for a growth-mindset Product Marketer to join our growing global team. The Product Marketing Manager will be responsible for supporting the marketing plan for Cellebrite’s portfolio of solutions. This includes assisting in product launches, content creation and sales enablement to support marketing our entire portfolio. The Product Marketing Manager will work closely with product management, corporate and field marketing, sales, sales enablement/training, and channel management to develop and execute marketing strategies. 

Responsibilities:

  • Manages and executes marketing plans, including major campaign themes, target markets, industry landscape, and product launches
  • Develops product messaging that differentiates our solution from others in the market
  • Manages creation of relevant content for buyer roles in various formats, including white papers, brochures, social media, web pages, and online events 
  • Works closely with cross-functional teams, including product management, sales, marketing, and finance, to ensure that the GTM plan aligns with the organization's overall strategy and goals. She/he will also collaborate with external partners, such as agencies or vendors, to ensure that the plan is executed effectively and efficiently. 
  • Leads or assists in the creation of enablement content for direct and indirect sales resources (e.g., playbooks, battlecards, scripts, presentations, training modules, demos) 
  • Collaborates with formal sales enablement function and/or sales operations on a well-defined sales enablement plan 



Requirements

  • 3-5 years Product, Solution, or Channel Marketing experience 
  • Bachelor’s degree required or relevant work experience.
  • Federal Marketing, Digital Forensics, or similar Public Sector marketing expertise is desired 
  • Outstanding communication, presentation, and leadership skills
  • Can develop content strategies for creating pipeline for new offerings as well as upsell, cross-sell, and account-based marketing programs 
  • Can leverage channels/social media platforms/marketing tools to connect with sales resources, buyers, and channel partners 
  • Ideal candidate is collaborative , creative, detail-oriented, innovative and analytical, particularly regarding pipeline data and win/loss reports 
  • This is a REMOTE position and may include up to 20% travel.

Cellebrite is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law



Personal Characteristics
None

The Company
HQ: Vienna, VA
1,173 Employees
On-site Workplace
Year Founded: 1999

What We Do

Cellebrite is the leader in digital intelligence and investigative analytics, partnering with public and private organizations to transform how they manage data in investigations to accelerate justice and ensure data security.

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