Company Overview
Founded in 2010, we’ve been recognized as a "Best Places to Work" and have offices in the US (Boulder), UK (London) and India (Chennai). However, we are a remote-first company with employees across the globe! Today, we are a leading B2B marketing provider that offers two distinct solutions:
Integrate
Lead management & data governance SaaS platform for marketing operations and demand marketers. The Integrate platform makes every lead clean, compliant, and actionable, freeing enterprise B2B marketers from bad data and operational headaches so they can focus on what matters: generating revenue.
Pipeline360
Media solutions that combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance.
Our Mission
- Integrate: exists to make your lead data marketable so you can drive pipeline.
- Pipeline360: exists to make the unpredictable predictable.
Why us?
We are an organization of integrity, talent, passion, and vision with a long track record of growth, customer success, and a commitment to driving leading innovation and delivering world-class customer experience.
Product Marketing Manager
The Pipeline360 (P360) Product Marketing Manager will play a key role in driving and enabling growth for the P360 business. We are looking for an experienced candidate who leads with a customer point-of-view – knowing our customers, our market, and our competitors inside and out. You’ll have experience translating those insights into powerful and differentiated messaging and content, impactful and easy-to-sell pricing and packaging solutions, while maintaining ensuring cross-functional alignment.
Key Responsibilities
- Being the ongoing expert on our market, customers, competitors, and partners; comfortable in front of customers
- Pricing and packaging – bundling our products into digestible “sales-ready” solutions, including research, positioning, naming, messaging, and ongoing enablement
- Messaging, positioning, and sales enablement (e.g., battlecards, ICP/personas, enablement materials)
- Key input to our growth strategy – brining customer-focused and data-driven perspective to build/buy/partner decisions
- Collaborating with the product and GTM teams to design and deliver successful product launches/updates supported by effective internal messaging and enablement
- Ongoing analysis, reporting, and adoption efforts for product areas – all centered around differentiating our brand and driving profitable growth
- Develop and deliver content (e.g., blogs, webinars, customer meetings) that delivers the value of Pipeline360
- Maintain regular communication with product management, sales, marketing and enablement teams to ensure cross-functional alignment
Qualifications
- 4-6 years of B2B SaaS or Media Product Marketing experience
- Data-driven strategic thinker, yet able to operate in a fast-paced work environment
- Customer-facing work experience
- Experience collaborating with partners on joint go-to-market efforts
- Ability to occasionally travel
- Experience translating research (e.g., competitive, market, etc.) into actionable insights
Integrate in the News:
- Best Tech Startups in Arizona (2018-2021)
- Integrate Acquires Akkroo
- Integrate Acquires ListenLoop
- Why Four MarTech CEO's Bet Big on Integrate
What We Do
Integrate provides a hub for managing and measuring demand generation programs.
