Product Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
Milpitas, CA
151K-257K Annually
Entry level
Hardware • Semiconductor
The Role
The Product Marketing Manager (PMM) is responsible for optimizing product line service market share, revenue, and profitability throughout the product and semiconductor wafer fab lifecycle. They engage in collaborative leadership roles with product divisions, sales teams, marketing groups, field service organizations, and customers worldwide. Responsibilities include driving service activities from product design to maturity, ensuring customers maximize the value of KLA's products in manufacturing environments.
Summary Generated by Built In

Base Pay Range: $151,000.00 - $256,700.00 Annually

Primary Location: USA-CA-Milpitas-KLA

KLA’s total rewards package for employees may also include participation in performance incentive programs and eligibility for additional benefits identified below. Interns are eligible for some of the benefits identified below. Our pay ranges are determined by role, level, and location. The range displayed above reflects the minimum and maximum pay for this position in the primary location identified in this posting. Actual pay depends on several factors, including location, job-related skills, experience, and relevant education level or training. If applicable, your recruiter can share more about the specific pay range for your preferred location during the hiring process.

Company Overview

KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is produced using our technologies. No laptop, smartphone, wearable device, voice-controlled gadget, flexible screen, VR device or smart car would have made it into your hands without us. KLA invents systems and solutions for the manufacturing of wafers and reticles, integrated circuits, packaging, printed circuit boards and flat panel displays. The innovative ideas and devices that are advancing humanity all begin with inspiration, research and development. KLA focuses more than average on innovation and we invest 15% of sales back into R&D. Our expert teams of physicists, engineers, data scientists and problem-solvers work together with the world’s leading technology providers to accelerate the delivery of tomorrow’s electronic devices. Life here is exciting and our teams thrive on tackling really hard problems. There is never a dull moment with us.

Group/Division

The KLA Services team headquartered in Milpitas, CA is our service organization that consists of Service Sales and Marketing, Spares Supply Chain management, Field Operations, Engineering, Product Training, and Technical Support. The KLA Services organization partners with our field teams and customers in all business sectors to maintain the high performance and productivity of our products through a flexible portfolio of services. Our comprehensive services include: proactive management of tools to identify and improve performance; expertise in optics, image processing and motion control with worldwide service engineers, 24/7 technical support teams and knowledge management systems; and an extensive parts network to ensure worldwide availability of parts.

Job Description/Preferred Qualifications

The Product Marketing Manager (PMM) is responsible for a wide range of service-related business activities covering KLA's full range of product offerings. We optimize product line service market share, revenue and profitability throughout the product and semiconductor wafer fab lifecycle. We engage and drive service activities from the early phases of the product design cycle to full product maturity, ensuring our customers enjoy the maximum value and benefit of KLA's products in the manufacturing environment. We occupy a highly collaborative leadership role within KLAS and KLA overall, requiring regular interaction with product divisions, sales teams, marketing groups, field service organizations and customers throughout the world.

The PMM role includes the following responsibilities:

  • We establish and actively communicate comprehensive service growth strategies across groups within KLAS, regions, and product divisions, covering across all stages of product lifecycle including new, volume and legacy products. We develop new content including service programs and revenue targets for new products maintaining and complementing the product strategy, develop compelling collateral that can be used with customers in support of pricing. Define custom offerings, including multi-tool management and data analytics, resulting in improved value over product lifetime.
  • Use innovative technologies such as Artificial Intelligence (AI), Machine Learning (ML), and remote support as part of comprehensive service portfolio value chain. We directly participate in the sales cycle, ensuring service value communication up front during product sale. We also support headquarter and field sales as needed to achieve targets. Run execution of service revenue plans, making course corrections where appropriate. Review progress to plan regularly with management teams, make compelling recommendations if tactical or operational changes are needed.
  • We collaborate with customers to identify and resolve unmet customer needs and promote service benefits and offerings. Work with field teams and customers directly to ensure needs are met consistent with our strategy.
  • We gather intelligence about alternate product and service offerings and ensure KLA solutions are value differentiated against those. We drive cross-functional programs, product improvements for the release to the field, continuously assess cost and benefits, and contribute to swift resolution of WW tool-impacting field issues. Ensure KLA's internal systems accurately assess all service offerings, including price lists, improved coverage, analytics, fleet management and other beneficial options.

Desired Candidate Qualifications

  • Bachelor of Science degree in technical field and proven experience. MBA and business training are advantageous.
  • Knowledge semiconductor capital equipment business ecosystem, including KLA's customers and competitors.
  • Critical, well-organized problem solver, with strong analytic skills and diligent with details. Hard-working, with ability and desire to work in collaborative fast-paced, high energy environment. Strong interpersonal skills and able to deliver effective presentations to customers.
  • Proven cross-functional team leadership, at strategic and tactical levels, effective while optimizing limited resources.
  • Passionate about business ownership, product management, product marketing, and service management.

Minimum Qualifications

Doctorate (Academic) Degree and related work experience of 3 years;

Master's Level Degree and related work experience of 6 years;

Bachelor's Level Degree and related work experience of 8 years

The company offers a total rewards package that is competitive and comprehensive including but not limited to the following: medical, dental, vision, life, and other voluntary benefits, 401(K) including company matching, employee stock purchase program (ESPP), student debt assistance, tuition reimbursement program, development and career growth opportunities and programs, financial planning benefits, wellness benefits including an employee assistance program (EAP), paid time off and paid company holidays, and family care and bonding leave.

KLA is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, religion, color, national origin, sex, gender identity, gender expression, sexual orientation, age, marital status, veteran status, disability status or any other status protected by applicable law. We will ensure that qualified individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us at [email protected] or at +1-408-352-2808 to request accommodation.

Be aware of potentially fraudulent job postings or suspicious recruiting activity by persons that are currently posing as KLA employees. KLA never asks for any financial compensation to be considered for an interview, to become an employee, or for equipment. Further, KLA does not work with any recruiters or third parties who charge such fees either directly or on behalf of KLA. Please ensure that you have searched KLA’s Careers website for legitimate job postings. KLA follows a recruiting process that involves multiple interviews in person or on video conferencing with our hiring managers. If you are concerned that a communication, an interview, an offer of employment, or that an employee is not legitimate, please send an email to [email protected] to confirm the person you are communicating with is an employee. We take your privacy very seriously and confidentially handle your information.

The Company
HQ: Milipitas, CA
10,001 Employees
On-site Workplace

What We Do

KLA develops industry-leading equipment and services that enable innovation throughout the electronics industry. We provide advanced process control and process-enabling solutions for manufacturing wafers and reticles. In close collaboration with leading customers across the globe, our expert teams of physicists, engineers, data scientists and problem-solvers design solutions that move the world forward.

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