Product Manager - Shopping App

Posted 7 Days Ago
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Bangalore, Bengaluru Urban, Karnataka
Senior level
Retail • Sports
The Role
The Product Manager for the Shopping App will oversee the development and strategy of the app, focusing on enhancing consumer experience and engagement through collaboration with various teams. Responsibilities include managing product launches, ensuring effective execution, tracking KPIs, and analyzing market trends.
Summary Generated by Built In

YOUR MISSION

Position Summary & Key Objectives

Manager Product - Shopping App will be responsible for establishing and championing a new commercial channel for PUMA India eCommerce to drive exceptional consumer experience and engagement. The candidate will work cross-functionally with regional and global teams to define the app roadmap with the goal of improving all parts of the customers‘ decision journey from discovery to the first transaction to repeat purchase.

 

The Mobile App Manager will act as both a business and a product owner for the PUMA Shopping App in India, maintaining 360-degree oversight on technology, business and content.

 

This candidate must be self-directed and should be comfortable working in an ambiguous environment where entrepreneurial results are delivered through collaborative and cross-functional teamwork.

Objectives

Strategy & Planning

  • Develop and support our business strategy in conjunction with our regional and global eCommerce leadership teams

  • Represent and clearly articulate the needs of the Indian market to pitch for product improvements from central technology, content and marketing teams

  • Manage cross-functional project teams to deliver on the Mobile App roadmap to meet business objectives

  • Keep a close eye on market trends and constantly evaluate the competition to inform the long-term evolution of the product roadmap

  • Partner with eCommerce, demand, finance and merchandising teams to forecast, execute and track commercial, user and conversion goals

Execution, Retention & Growth

  • Ensure execution of planned product launches, content updates, and promotions on the App together with eCommerce, merchandising and demand/product marketing teams

  • Collaborate with the UI/UX teams to ensure that the Mobile App experience remains relevant and intuitive

  • Drive the various internal and external teams towards agreed commercial and engagement goals

  • Partner with global and local analytics teams to establish, track and report on KPIs, unlock data-driven insights and identify new opportunities.

YOUR TALENT

Qualifications and Functional Competencies

  • 5+ years of relevant work experience with Mobile apps and eCommerce.

  • Proven knowledge and experience launching and growing mobile apps.

  • In-depth knowledge of current & upcoming digital trends and technology.

  • An interest in a broad range of functions from marketing to operations to technology, and an ability to communicate effectively with stakeholders from each of these

  • Entrepreneurial spirit and energy

  • Excellent writing, communication and organization skills

  • A passion for Digital, eCommerce, Sports, Gamification and merging these areas!

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy. Simply click APPLY ONLINE and follow the steps to upload your application.

Top Skills

Mobile Apps
The Company
Boston, MA
14,000 Employees
On-site Workplace
Year Founded: 1948

What We Do

At PUMA, we are in constant pursuit of faster. That extends beyond our support of the fastest athletes in the world. We also work to be fast in how we adapt to and connect with the constantly changing world around us. Through innovative design, iconic footwear and apparel, and authentic partnerships, we aim to always push what’s next in both sport and culture. That hustler’s spirit can be felt across PUMA categories, partnerships, offices, and countries. And we are always in search of talent that can help us set the pace at which sport and culture collide, as well as finding better ways to connect and collaborate with our communities.

PUMA supports over 14,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

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