Product Line Manager, Athlete - HOKA Footwear

Posted 18 Days Ago
Be an Early Applicant
Portland, OR
Mid level
Marketing Tech • Retail • Design
The Role
The HOKA Product Line Manager will oversee the development and management of racing footwear products, focusing on innovation and athlete needs. Responsibilities include market analysis, collaboration with marketing and athletes, and presenting product ideas confidently to stakeholders.
Summary Generated by Built In

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title: HOKA Product Line Manager – Athlete
 

Reports to: Sr. Product Director, Performance Footwear
Location:  Portland, OR

The Role

The HOKA Product Line Manager – Athlete will join an inspired product team aimed at delivering compelling, unique solutions for athletes across a variety of disciplines. Leaning on our bold, innovative, and unexpected brand ethos, this role will curate and manage key racing solutions through an authentic HOKA lens. 

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.


Your Impact

The primary functions of this role, include but are not limited to:

1. Be the champion for the HOKA athlete – stay “in-the-know” on the competitive landscape, regulations, and consumer behaviors and share that knowledge with the team.

2. Model PLM excellence – manage multiple racing styles across trail, cross country, road racing, and track to push HOKA ahead in the racing space.

3. Think creatively and work collaboratively – work closely with Sports Marketing, Innovation, Merchandising, and our athletes to inform best-in-class, disruptive race day solutions.

4. Communicate with passion and accuracy – present clearly and passionately at key product gates, and represent the brand externally to share the HOKA competitive advantage.

Who You Are

We’re looking for someone who is passionate about the sport of running, communicates clearly and quickly find solutions for complex problems, demonstrates initiative and relentless attention to detail, and channels their competitive spirit to help humans fly.

We’d love to hear from people with

  • A deep understanding of the competitive running landscape across road, track, and trail.
  • 3-5 years of related experience, particularly with innovation and athlete footwear.

What We'll Give You

  • Competitive Pay and Bonuses - We’ve created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they’re valued.
  • Financial Planning and wellbeing - No matter what financial goals our employees have set, we want to help them get there. Our plans provide powerful ways to protect income, pay for expenses and invest in the future.
  • Time away from work - Sometimes we need time away to be with family, focus on our health or just simply recharge. Our plans support our employees’ needs to get out, get healthy and come back stronger than ever.
  • Extras, discounts and perks - Being a valued member of the Deckers Brands team means more than just a paycheck. From generous discounts to community-based programs, we offer a variety of cool extras
  • Growth and Development - Deckers Brands was built on the idea of pursuing passion. That’s why we offer extensive opportunities and support for personal and professional development.
  • Health and Wellness - There’s nothing basic about our comprehensive health and wellness programs and offerings. While at work and at play, we aim to support a healthy lifestyle.
     

Individual pay will be determined by location and additional factors, including job related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary for your preferred location during the hiring process.


Equal Employment Opportunity
Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants regardless of their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.

#LI-TU1

The Company
HQ: Goleta, CA
4,204 Employees
On-site Workplace

What We Do

Deckers Brands is a global leader in designing, marketing and distributing innovative footwear, apparel and accessories developed for both everyday casual lifestyle use and high performance activities. The Company’s portfolio of brands includes UGG®, Koolaburra®, HOKA ONE ONE®, Teva® and Sanuk®. Deckers Brands products are sold in more than 50 countries and territories through select department and specialty stores, Company-owned and operated retail stores, and select online stores, including Company-owned websites. Deckers Brands has a 40-year history of building niche footwear brands into lifestyle market leaders attracting millions of loyal consumers globally.

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