Principal Econometrician

Posted 3 Days Ago
Be an Early Applicant
Osterley, Middlesex, England
Senior level
Digital Media
The Role
As a Principal Econometrician at Sky, you will lead econometric projects to enhance marketing efficiency. You will optimize media investment decisions, collaborate with stakeholders, develop new methodologies, and ensure the team's expertise aligns with the latest tools and techniques in a fast-paced environment.
Summary Generated by Built In

Want to do the best work of your life? With 24 million customers in 7 countries, make your mark at Europe’s leading media and entertainment brand. A workplace where you can proudly be yourself; our people make Sky a truly exciting and inclusive place to work.

As a key member of our Econometrics team, you’ll help to drive efficiency of Sky’s marketing plans through the delivery of econometric insights.

What you'll do:

  • Lead the delivery of econometric projects for Sky, ensuring alignment with key business goals

  • Run the Cross-Portfolio Optimisation process, to convert Econometrics insights into real-world decisions on budget allocations, upweights and down weights.

  • Work closely with stakeholders to integrate findings seamlessly into business decision-making

  • Collaborate with wider consumer strategy colleagues to champion the reputation of the department across Sky

  • Lead the development of new techniques, tools and processes to improve the efficiency and scope of the team’s work, while staying ahead of industry trends

What you'll bring:

  • Strong experience of delivering econometrics projects with an established provider in the industry

  • Experience sizing, allocating and optimising media investment decisions in a fast paced commercial context

  • A passion for using advanced statistical techniques to convert observable data into actionable recommendations

  • An understanding of media planning and buying and detailed knowledge of how optimisation techniques can be used to inform media planning

  • Strong understanding of the relevant tool sets to build econometric models, and advanced use of Excel to manipulate data and optimise scenarios based on model parameters

  • Self-motivated, an enthusiastic attitude and the adaptability to work in a fast paced and dynamic commercial context

  • Experience of developing and upskilling econometrics teams to ensure that they utilise the latest tools and techniques

  • Excellent written and oral communication skills - be an articulate, positive communicator, with experience of delivering results and recommendations to impact commercial decision making

  • Excellent organisational and time management skills: ability to multitask and prioritise workload  

  • Knowledge of Python is desirable

Consumer Strategy: We see the big picture across the Consumer Group; creating insight-led strategies which deliver great value for consumers and drive sustainable long-term growth for Sky 

The Rewards:

There's one thing people can't stop talking about when it comes to #LifeAtSky: the perks. Here’s a taster:

  • Sky Q, for the TV you love all in one place

  • The magic of Sky Glass at an exclusive rate

  • A generous pension package

  • Private healthcare

  • Discounted mobile and broadband

  • A wide range of Sky VIP rewards and experiences

How you'll work:

We know the world has changed, and we want to offer our employees the chance to collaborate at our unique office spaces, whilst enjoying the convenience of working from home.

We've adopted a hybrid working approach to give more flexibility on where and how we work. You'll find out more about what this means for this role during the recruitment process.

Where you'll work:

Osterley:

Our Osterley campus is a 10-minute walk from Syon Lane train station. Or you can hop on one of our free shuttle buses that run to and from Osterley, Chiswick Park, Gunnersbury, Acton Town and Ealing Broadway tube stations. There’s also plenty of parking, bike shelters and showers.

On campus you’ll find six subsidised restaurants and a Waitrose. You can keep in shape at our subsidised gym, catch the latest shows and movies at our cinema, get your car washed and even get pampered at our beauty salon.

Inclusion:

At Sky we don’t just look at your CV. We’re more focused on who you are and your potential. We also know that everyone has a life outside work, so we’re happy to discuss flexible working.

We are a Disability Confident Accredited Employer, and welcome and encourage applications from all candidates. We will look to ensure a fair and consistent experience for all and will make reasonable adjustments to support you where appropriate. Please flag any adjustments you need to your recruiter as early as you can.

Why wait?

Apply now to build an amazing career and be part of a brilliant team. We can’t wait to hear from you.

To find out more about working with us, search #LifeAtSky on social media. A job you love to talk about.

Top Skills

Python
The Company
Naas, County Kildare
34,000 Employees
On-site Workplace
Year Founded: 1989

What We Do

Sky is one of Europe’s leading media and entertainment companies and is part of Comcast Corporation, a global media and technology company that connects people to moments and experiences that matter. At Sky, we Believe in Better. It’s in our DNA.

We’re famous for innovation. We offer the world’s smartest TV, Sky Glass; our plug and play streaming puck, Sky Stream; the best aggregation platform, Sky Q; and streaming services NOW and WOW. We provide connectivity you can count on in mobile, fast, secure, reliable residential and business broadband, as well as smart home protection through Sky Protect.

We’re Europe’s premium content producer. We create award-winning original content, produce the biggest live sporting events, and we provide free access to news and the arts.

We believe that we can have a positive impact on society, by supporting and creating tens of thousands of jobs, addressing digital inequality, being a diverse and inclusive employer, and becoming net zero carbon by 2030.

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