PR & Media Relations Specialist

Posted 12 Days Ago
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Milan
Mid level
Artificial Intelligence • Software • Analytics
The Role
The PR & Media Relations Specialist will build relationships with media, increase brand visibility, secure coverage, and contribute to thought leadership in the tech sector.
Summary Generated by Built In

Description

At iGenius, we’re always on the lookout for passionate, talented individuals to join our growing team.

iGenius is seeking a PR & Media Relations Specialist for EMEA who will be responsible for expanding our company’s influence in public discourse by building and nurturing relationships with key journalists, media outlets, and industry stakeholders. Embedded within the Product Marketing team, you will proactively position the company within relevant media conversations, helping us amplify our messaging to the right audiences. This role can be based in Milan or Brussels, and frequent travels within the EMEA region may be required to support media relations activities across various countries.

You will play a key role in securing media coverage, identifying opportunities to insert our company’s perspective into industry discussions, and contributing to the visibility of our executives through thought leadership pieces. You will collaborate closely with internal teams to create compelling, media-friendly narratives and ensure our company's presence across top-tier tech and business media outlets.

Requirements

Key Responsibilities

  • Develop and execute PR strategies to increase brand awareness and media coverage across the tech sector.
  • Build and maintain strong relationships with journalists, bloggers, and media outlets specializing in AI and technology.
  • Proactively identify media opportunities to position the company’s perspective on industry trends, news, and relevant conversations.
  • Secure media placements in top-tier business and tech publications.
  • Write and pitch thought leadership articles, feature stories, and press releases on behalf of company executives.
  • Handle inbound press inquiries, managing the company’s response to media requests.
  • Create compelling media pitches and maintain a steady stream of communication with journalists and media partners.
  • Collaborate with cross-functional teams to ensure alignment on key messaging and media strategies.
  • Monitor and report on media coverage and PR campaign performance, providing insights and recommendations for improvement.
  • Contribute to the company’s owned channels, such as the corporate blog, social media, and newsletters, to further amplify the company’s thought leadership content.

Required Skills & Qualifications

  • Minimum of 3 years of experience in public relations, media relations, or journalism, ideally in the tech sector.
  • Proven ability to secure high-profile media coverage in top-tier publications, especially within the tech, AI, or business sectors.
  • Strong storytelling and editorial skills, with experience creating content for executive audiences.
  • Established relationships with journalists, media outlets, and influencers in the tech and business space.
  • Ability to simplify complex technical concepts and create media-friendly stories that resonate with broad audiences.
  • Experience handling inbound press inquiries and responding strategically to media requests.
  • Excellent organizational and time-management skills, with the ability to handle multiple projects simultaneously.
  • Proficient in using media monitoring and PR tools.
  • A proactive, results-oriented approach with excellent communication skills.
  • Fluency in English and Italian (written and verbal); knowledge of additional languages is a plus.
Benefits

Working at iGenius

With a growing team in four offices — Milan and NYC — iGenius is a scaleup that thinks like an enterprise, encourages talented innovators and puts people first. And that’s not all.

Perks

  • Learning Friday.  We allocate a training budget for every team member, which can be spent on books, online courses or other training materials.
  • Remote working. You can work from home and save time on commuting! 
  • Salary is based on experience and topped up with other bonuses.

About iGenius

iGenius is a deep-tech company specialized in the development of Artificial Intelligence solutions for companies operating in highly regulated industries, including financial services, government, or heavy industry. iGenius’ main product, Unicorn, offers tailored solutions for companies looking to integrate AI safely and effectively, mainly through two proprietary Large Language Models (LLMs). Italia 10B, is a multi-language model optimized for regulated sectors and elevated computational efficiency, while Colosseum 355B, built with latest-generation NVIDIA technology, is fit for mission-critical use cases. In addition to Unicorn, iGenius’ product offer includes Crystal, an AI agent for Decision Intelligence that analyzes business data in natural language and accurately supports strategic, insight-driven decision-making. In December 2024, iGenius joined forces with NVIDIA to build Colosseum – one of the largest AI supercomputers in the world – to support the deployment of its models with unrivaled speed, performance, and efficiency. 

Active in both Europe and the United States, iGenius is one of the leading AI unicorns in the European landscape, and  has attracted Fortune 500 companies, including Allianz and Intesa Sanpaolo. This led Gartner to recognize iGenius as a “Cool Vendor” in the  AI Core Technologies category, as well as mention the company in its Market Guide for Conversational AI. 

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Top Skills

Media Monitoring Tools
Pr Tools
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The Company
HQ: Milan, Lombardy
207 Employees
On-site Workplace
Year Founded: 2016

What We Do

iGenius is an Italian AI company that develops language models and AI solutions tailored for highly regulated industries, including financial services and government.

With a mission to democratize business knowledge, iGenius is one of the top AI unicorns in Europe today.

iGenius’ flagship product, Crystal, is a Decision Intelligence tool that analyzes data in natural language, making it accessible for anyone within a business organization. From Allianz to Intesa San Paolo, Crystal has become the AI solution of choice for a number of Fortune 500 companies. This led Gartner to recognize iGenius as a “Cool Vendor” in the AI Core Technologies category, as well as mention the company in its Market Guide for Conversational AI and include it in the 2024 Magic Quadrant for Analytics and BI platforms.

In June 2024, iGenius released Italia, an open-source Foundational Large Language Model, developed in collaboration with Cineca, and trained entirely on high-quality native Italian sources.

That same month, iGenius launched a new enterprise solution called Unicorn, to support companies in adopting AI safely and effectively, with AI solutions tailored to their needs.

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