About THG
We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.
We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.
Life at THG Beauty
We’re home to market-leading websites like Lookfantastic, Skinstore, Dermstore, Cult Beauty and the beauty subscription box brand Glossybox. And our portfolio of premium brands includes the likes of ESPA, Ameliorate and Grow Gorgeous – all of which are loved and trusted by millions of fans worldwide. We also partner with a network of more than 19,000 influencers to ensure brands can reach their audience anywhere in the world. It’s an incredibly exciting time to be joining the team.
Click here to learn more about life at THG.
Why be a Performance Marketing Manager at THG?
We are seeking an experienced and results-driven Performance Marketing Manager (ROW) to join our dynamic marketing team. The ideal candidate will be responsible for planning, implementing, and optimizing marketing budgets/strategies to achieve key performance indicators (KPIs) and business objectives across our primary markets (MENA & EU). The candidate will play a crucial role in cost of sale management, tracking, and reporting on the company’s daily trade activities.
As a Performance Marketing Manager, you'll:
- Manage and allocate budgets effectively across different marketing channels for the specified regions to achieve maximum ROI and cost efficiencies.
- Plan and oversee all aspects of performance marketing campaigns in specified region.
- Monitor and report on campaign budget utilisation, making adjustments as necessary.
- Monitor and manage the cost of sale to ensure profitability targets are met for each region.
- Implement strategies to optimise the cost-effectiveness of marketing campaigns while maximizing sales revenue.
- Utilise analytics tools to track, measure, and report on the performance of marketing campaigns, implementing robust tracking mechanisms to monitor the performance of marketing campaigns in real-time.
- Provide regular reports and insights to key stakeholders, highlighting areas for improvement and success.
- Provide in-depth analysis of key performance indicators (KPIs) such as COS, CPA, CPS, ROI and conversion rates and their impact on overall business performance.
- Provide insightful commentary on the company's daily trade activities, analysing market trends, competitor actions, and external factors impacting performance.
- Collaborate with cross-functional teams to integrate performance marketing into overall plans for the specified regions.
- Collaborate with other marketing managers to ensure consistent and integrated marketing efforts across regions.
- Work closely with ecommerce, buying, commercial, finance and analytics teams to align marketing strategies with broader business objectives.
What Skills and Experience do I need?
- Educated to degree level
- Proven experience in performance marketing, with a track record of successful campaign management and optimisation (minimum 5 years)
- Line management experience (desired)
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Proficient in using digital marketing tools and platforms, such as Tableau, Google analytics, and Excel.
- In-depth knowledge of digital marketing channels, analytics tools, and performance metrics specific to these regions.
- Target driven with a strong commercial understanding and ability to report and make decisions based on marketing KPIS.
What’s in it for me?
Career Development
- Access bespoke development programmes that have been designed and developed by our in-house L&D team.
- Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.
Enhanced Leave
- 25 days annual leave plus bank holidays.
- Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
- Enhanced maternity and paternity pay, depending on length of service.
- Up to 10 days compassionate leave.
- Buy back up to 3 days each year.
- Unlock 2 days volunteer leave after 12-months.
Wellbeing Support
- Access face-to-face and virtual appointments with our in-house GP.
- Access our in-house CBT therapist.
- Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
Other Perks
- Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
- Up to 50% staff discount on THG brands.
- Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
- Anniversary gifts when you hit 5 and 10 years of service.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
What We Do
THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.
