Paid Social Strategist

At EverCommerce [Nasdaq: EVCM], we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 685,000+ customers. As a leading service commerce platform, our modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals in the areas of Home & Field Services, Health Services, and Fitness & Wellness industries. We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. You can learn more about our Company, Culture and Values here: https://careers.evercommerce.com/us/en

We are looking for a Paid Social Strategist to focus on our Socius agency team. Socius Marketing is a rapidly scaling marketing agency servicing the home improvement, home services, and healthcare industries. Our services span from website development to search engine optimization to social media marketing. Our goal is to generate our clients as many leads as possible at the lowest cost per lead from a digital perspective.

The person in this role will assist the current team by implementing leading-edge digital marketing strategies, utilizing the latest technologies and ROI tracking tactics. Day-to-day, you'll manage paid social campaigns, starting by getting up to speed on what we've got in place and then moving on to owning your own campaigns. Beyond Paid Social, you may also help to advance additional customer acquisition channels including new platforms, display, and remarketing.

Responsibilities:

• Increase quality leads at efficient costs, testing strategies on a daily, weekly, and monthly basis.
• Plan and execute online marketing campaigns and tests, including implementation, optimization, and analysis.
• Increase customer acquisition and engagement via paid social marketing, including platforms like Meta (Facebook and Instagram), TikTok, LinkedIn, and others.
• Create, launch, and track frequent ad copy, image, video, and other creative tests.
• Provide recommendations for new campaigns including tactics, spend, and performance estimates.
• Effectively and independently present campaign performance results to clients.
• Provide insight and analysis and perform updates/optimizations to improve performance.
• Lean into Paid Search and other lower-funnel marketing channels as needed.

Skills and Experience needed for success in this role:

• 3+ years of Paid Social Experience.
• Experience at an agency or in managing multiple Paid Social Accounts.
• Experience delivering performance results to clients.
• Passion for digital marketing and complete understanding of online marketing metrics like ROI, CTR, CPC, CPA, CVR, etc.
• Expertise in social media advertising platforms like Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager.
• Excellent data analysis skills.
• Ability to prioritize multiple projects.
• Experience using social media analytics tools and platforms.
• Bachelor's degree with a concentration in marketing, business, or a related field.

Where: Socius is based in Tampa, FL but this role can exist remotely anywhere in the U.S.

The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role can be based anywhere in the United States or Canada – if you’re close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role may require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America.

Benefits & Perks (IF OPEN TO US AND CANADA):

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Robust health and wellness benefits, including an annual wellness stipend
• Continued investment in your professional development through Udemy
• 401k or RRSP with company match
• Annual wellness stipend
• Flexible and generous paid time off
• Employee Stock Purchase Program

Benefits & Perks (JUST CANADA):

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Robust wellness benefits, including an annual wellness stipend
• Flexible and generous (FTO) time-off
• Employee Stock Purchase Program
• Registered Retirement Savings Plan (RRSP) with 4% company match 
• Continued investment in your professional development through Udemy

Benefits and Perks (JUST U.S.):

• Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
• Continued investment in your professional development through Udemy
• Robust health and wellness benefits, including an annual wellness stipend
• 401k with up to a 4% match and immediate vesting
• Flexible and generous (FTO) time-off
• Employee Stock Purchase Program
• Student Loan Repayment Program

Compensation: The target base compensation for this position is $60,000 USD per year in most locations. Final offer amounts are determined by multiple factors including location, local market variances, and candidate experience and expertise, and may vary