Omnichannel Marketing Analyst

Posted 10 Days Ago
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Mexico City, Cuauhtémoc, Mexico City
Hybrid
Entry level
Artificial Intelligence • Healthtech • Machine Learning • Natural Language Processing • Biotech • Pharmaceutical
We’re in relentless pursuit of breakthroughs that change patients’ lives.
The Role
The Omnichannel Marketing Analyst supports the digital strategy at Pfizer by optimizing content and channel performance, enhancing the customer experience for healthcare professionals, and participating in the planning and execution of digital marketing initiatives.
Summary Generated by Built In

Pfizer is seeking a dynamic and motivated Omnichannel Marketing Analyst to join our team. In this role, you will support the Omnichannel Marketing Coordinator in driving Pfizer's digital strategy. You will act as a key resource to improve the effectiveness and ongoing optimization of content and channel performance. Your efforts will help foster a best-in-class customer experience for healthcare professionals. Additionally, you will participate hands-on in the planning, execution, and measurement of digital marketing activities.
Key Responsibilities:

  • Support the Omnichannel Marketing Coordinator in driving Pfizer's digital strategy.
  • Act as a key resource to improve the effectiveness and ongoing optimization of content and channel performance.
  • Foster a best-in-class customer experience for healthcare professionals.
  • Participate hands-on in the planning, execution, and measurement of digital marketing activities.


Capabilities/Skills:
• Analytical Skills • Data Management Skills • Organizational Skills • Omnichannel Knowledge • Brand Plans Knowledge • Design Thinking • Customer Insights • Project Management • Data analysis • Communication Skills• Team collaboration
* Marketo, Google Analytics, Adobe Express and Project Management Tools (JIRA, Trello, Notion) experience is a plus.
Work Location Assignment: Mexico City, Hybrid model
EEO (Equal Employment Opportunity) & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, or disability.
Marketing and Market Research
#LI-PFE

Top Skills

Adobe Express
Google Analytics
Marketo

What the Team is Saying

Daniel
Anna
Esteban
The Company
HQ: New York, NY
121,990 Employees
Hybrid Workplace
Year Founded: 1848

What We Do

Our purpose ensures that patients remain at the center of all we do. We live our purpose by sourcing the best science in the world; partnering with others in the healthcare system to improve access to our medicines; using digital technologies to enhance our drug discovery and development, as well as patient outcomes; and leading the conversation to advocate for pro-innovation/pro-patient policies.

Why Work With Us

We are the inventors, the problem solvers, the big thinkers — those who surmount any hurdle to deliver breakthrough medicines to the people who are counting on them the most.

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Pfizer Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: Not Specified
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Heights Union East
Center for Digital Innovation
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