Offline Media Operations Associate

Company Description

About Grab and Our Workplace

Grab is Southeast Asia’s leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we’ve got your back with everything. Guided by The Grab Way and our four core values of Heart, Hunger, Honour, and Humility, we make a lasting difference for Southeast Asia by creating economic empowerment for everyone.

Job Description

Get to know our Team:

At GrabAds, we offer advertisers, agencies, and merchants the opportunity to connect with the Grab community through dynamic online and offline ad experiences. Our ecosystem and engaged user base help our clients to reach their target audiences at scale, ensuring and measurable impacts on their business.

We invite you to join our mission to deliver value to our users, drivers, merchants, and advertising partners, enriching daily life across Southeast Asia.

Get to know the Role:

As an Offline Media Operations reporting to the GrabAds Head of Account Management, you will lead the execution and management of engaging offline advertising campaigns across the Grab network.

Our offline advertising portfolio includes car wraps, in-car branding, in-car samples, displays, motorcycle advertisement boards a.k.a Bikeboard, and customized helmets/jackets.

The day-to-day activities

• End-to-end responsibility for launching and delivering offline ad campaigns throughout the Grab ecosystem within the timeline by coordinating with multiple partners both internally and externally.
• Be the important person in charge of working with our Offline media partner(s) in order to deliver a successful campaign to our clients.
• Be an expert in Offline media operations, requirements, and troubleshooting.
• Lead rhythm meetings with our important partners/resellers regarding sales pipelines to make sure that we hit the offline media target
• Create campaign reports including campaign snapshots and data reporting
• Communicate with clients and agency partners directly to troubleshoot any issue that may arise
• Ensure a smooth collaboration with Finance that includes and accurate month-end financial close on a manual and automated basis.

Qualifications

• 1+ years of experience or on-ground marketing implementation/activations e.g. event organization, on-the-road activations, troop.
• Strong organizational skill to manage multiple concurrent projects
• Excellent presentation skills with the ability to transmit across multiple levels of partners
• A self-starter who can motivate people despite not having an initial direct reporting line
• Understand about:
• Media advertising landscape in Thailand both digital and offline.
• Online to Offline (O2O) and Omni-Channel Marketing Strategy
• The demand from brands and agencies for Fleet advertising
• Creative ideas for O2O solutions
• Thai Nationality, Fluent in Thai. Communicative English skills.

Additional Information

Life at Grab We care about your well-being at Grab, here are some of the global benefits we offer:

• We have your back with Term Life Insurance and comprehensive Medical Insurance.
• With GrabFlex, create a benefits package that suits your needs and aspirations.
• Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
• We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.

What we stand for at Grab

We are committed to building an inclusive and equitable workplace that enables diverse Grabbers to grow and perform at their best. As an equal opportunity employer, we consider all candidates fairly and equally regardless of nationality, ethnicity, religion, age, gender identity, sexual orientation, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.