Newsletter and Social Media Manager - City AM

Posted 2 Days Ago
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London, Greater London, England
Entry level
Beauty • Digital Media
The Role
The Newsletter and Social Media Manager at City AM is responsible for curating newsletters, managing social media channels, editing content, and enhancing online presence. This role involves optimizing content for SEO, tracking performance metrics, and collaborating with commercial and operational teams to drive audience engagement and growth strategy.
Summary Generated by Built In

About THG 

We’re a fast-moving, global technology group that specialises in taking brands direct to consumers. We’re home to a portfolio of leading brands and sites including Myprotein, ESPA, LOOKFANTASTIC, and Cult Beauty, all of which are powered by our fully integrated digital commerce ecosystem, THG Ingenuity.  

We handle everything in-house, including technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive approach ensures we can fully realise our vision and maintain our leadership in a rapidly evolving global industry.

THG Media

THG Media is responsible for creating content that grows audiences and then monetizing these eyeballs and communities through advertisement. The brands within this division produce content across a number of verticals (News, Classifieds, Beauty, Fitness, Film & TV) and connects the right advertisers to a connected user base.

Newsletter and Social Media Manager, City AM

City AM is seeking a talented and creative individual to join our team as Newsletter and Social Media Manager.

Reporting directly to the Managing Editor, you will be responsible for curating and editing engaging content across our digital platforms, including our website, social media channels and growing stable of newsletters.

You will play a key role in enhancing our online presence, driving audience engagement and supporting our growth strategy.

This role would suit an ambitious journalist or content manager looking to make their mark in digital publishing and business media.

Responsibilities:

Newsletters:
Responsibility for the curation and publication of City AM’s newsletters
Analyse the newsletters’ reach and growth in order to support editorial strategy

Content Editing and Digital Curation:
Assist with editing reporters’ online copy and ensuring all copy meets high standards of digital publishing best practices.
Work with editors to identify and flag news stories and opportunities for digital success.
Optimise content for SEO to improve search engine visibility.

Social Media Management:
Manage all social media channels (e.g., Facebook, Twitter, Instagram, LinkedIn) and develop platform-specific publishing strategies.
Create and schedule engaging social media posts, including text, images, and videos.
Work with the Head of Video and Audio to grow our social media following and engagement.
Stay up-to-date on social media trends and best practices.
Data and analytics monitoring and reporting across social media platforms.
Working with City AM’s commercial team to deliver video and social media content for advertisers and clients.

Website Management:
Assist with website updates and content management.
Ensure website content is engaging, current and consistent with our brand guidelines.
Collaborate with the commercial and operational teams on website improvements and new initiatives.

Analytics & Reporting:
Track and analyse key performance indicators (KPIs) for website traffic, social media engagement, and email marketing campaigns - working closely with City AM’s data analytics team.
Generate regular reports on content performance and provide insights to inform future strategies.

Skills & Abilities:
Excellent writing, editing, and proofreading skills.
Keen interest in, and awareness of, City AM's editorial proposition
Strong understanding of social media publishing best practices.
Experience with SEO and content optimisation.
Proficiency in Wordpress, Mailchimp, OneSignal and other content management tools.
Basic image and video editing, and graphic design skills.
Ability to work independently and as part of a team.
Strong organisational and time-management skills.
Excellent communication and interpersonal skills.
Photo editing and video editing skills, e.g., Adobe Premier Pro, Capcut, Adobe Photoshop, Canva, etc.
Passion for digital media and staying up-to-date on the latest trends.

What’s in it for me?

Salary for this role is up to £35,000

Career Development
• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave
• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support
• Access face-to-face and virtual appointments with our in-house GP.
• Access our in-house CBT therapist.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.

Other Perks
• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Up to 50% staff discount on THG brands.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.

Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.

Top Skills

Adobe Photoshop
Adobe Premier Pro
Canva
Capcut
Mailchimp
Onesignal
Wordpress
The Company
Lexington, KY
4,453 Employees
On-site Workplace
Year Founded: 2004

What We Do

THG (www.thg.com) is a vertically integrated, digital-first consumer brands group, retailing its own brands predominantly in beauty and nutrition, plus third-party brands, via its proprietary, end-to-end, e-commerce technology, infrastructure and brand-building platform (THG Ingenuity) to an online and global customer base.

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