Media Relations Specialist

Posted 2 Days Ago
Be an Early Applicant
Reston, VA
80K-135K Annually
Senior level
Consulting
Find work you believe in with approximately 9,000 specialized experts across 75 locations.
The Role
The Media Relations Specialist at ICF Next will provide strategic recommendations for media coverage related to public health, climate change, and other initiatives. Responsibilities include developing communication materials such as press releases, producing media lists, and analyzing metrics reports. The role demands a strong background in public relations and excellent communication skills, with an emphasis on executing successful media relations campaigns.
Summary Generated by Built In

@ ICF Next, we are fearless in finding new ways to solve problems, relentless in making sure it pays off for our clients and committed to making a positive change in the world.

Here’s your chance to join our award-winning agency, ICF Next. We’re changemakers, a community of mission driven creatives, communicators, strategists, and technologists. We’re searching for our next Media Relations Specialist. This role requires a public affairs or media relations background in the public sector and will focus on communications-related activities that support public health, healthcare, climate change, as well as other federal, state and local, and commercial programs.

Strong candidates will have experience supporting clients with planning and executing successful media relations campaigns and demonstrated capabilities writing communications materials for both internal and external audiences. Experience supporting government communications operations is highly preferred. If you are passionate about building strategic communications, developing messaging for clients, working with the media, advancing thought leadership strategies, and have the requisite prior experience, we'd love to talk to you.

This is an exciting role offering excellent opportunities to work in a dynamic, collaborative environment.

Key Responsibilities:

  • Provide recommendations to the client related to media coverage of public health, healthcare, energy, climate change and other projects and roll-outs.
  • Produce national, regional, trade and targeted media lists.
  • Develop communications materials in support of new or expanding programs and initiatives, including press releases and media advisories, fact sheets, toolkits, talking points and other communications products.
  • Collaborate with colleagues to create external communications plans that align with and complement vertical plans in the marketing and branding space.
  • Produce impactful monitoring and metrics analysis reports that are key to communications and public affairs programs.

Qualifications:

  • BS/BA in Marketing, PR, Journalism, or related field.
  • Minimum of five (5) years of demonstrated experience:
    • Assisting in the research, planning, and strategic development of a comprehensive public relations, outreach and/or awareness campaign.
    • Working with client and project team members.
  • Must be able to obtain and maintain a public trust
  • Applicants may be asked to submit samples of their work, which could include communications plans, press releases, press coverage or original writing examples.

Professional Skills:

  • Knowledge of public relations, and integrated media.
  • Excellent communication skills, especially written.
  • Strong research and organizational abilities, including interpreting large volumes of data, presenting to clients and adhering to deadlines.
  • Self-starter, with ability to independently manage tasks and handle multiple priorities. 

Preferred Skills and experience:

  • PR agency, journalism, corporate or government agency experience

Job Location(s): This position is located in either ICF’s Reston, VA or Rockville, MD office in a hybrid telework arrangement.

Working at ICF

ICF is a global advisory and technology services provider, but we’re not your typical consultants. We combine unmatched expertise with cutting-edge technology to help clients solve their most complex challenges, navigate change, and shape the future.

We can only solve the world's toughest challenges by building an inclusive workplace that allows everyone to thrive. We are an equal opportunity employer, committed to hiring regardless of any protected characteristic, such as race, ethnicity, national origin, color, sex, gender identity/expression, sexual orientation, religion, age, disability status, or military/veteran status. Together, our employees are empowered to share their expertise and collaborate with others to achieve personal and professional goals. For more information, please read our EEO & AA policy.

Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation please email [email protected] and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations. Read more here: Requesting an Accommodation for the ICF interview process.

Read more about workplace discrimination rights, the Pay Transparency Statement, or our benefit offerings which are included in the Transparency in (Benefits) Coverage Act.

 

Candidate AI Usage Policy

At ICF, we are committed to ensuring a fair and equitable interview process for all candidates based on their own skills and knowledge. As part of this commitment, the use of artificial intelligence (AI) tools to generate or assist with responses during interviews (whether in-person or virtual) is not permitted. This policy is in place to maintain the integrity and authenticity of the interview process. 

However, we understand that some candidates may require accommodations that involve the use of AI. If such an accommodation is needed, candidates are instructed to contact us in advance at [email protected]. We are dedicated to providing the necessary support to ensure that all candidates have an equal opportunity to succeed. 


 

Pay Range - There are multiple factors that are considered in determining final pay for a position, including, but not limited to, relevant work experience, skills, certifications and competencies that align to the specified role, geographic location, education and certifications as well as contract provisions regarding labor categories that are specific to the position.

The pay range for this position based on full-time employment is:

$79,643.00 - $135,392.00

Reston, VA (VA30)

The Company
HQ: Reston, VA
9,000 Employees
Hybrid Workplace
Year Founded: 1969

What We Do

ICF is a global advisory and technology services company with approximately 9,000 employees in industries across the public and private sectors. For over 50 years, we’ve been helping clients take on some of the world’s most complex challenges to produce exceptional results. Our work is the catalyst to help shape the future for all.

Beyond our purpose-driven work, we invest in our employees and their experience with us. We have numerous options for healthcare and many additional benefits, including immediate access to 401k retirement matching and pet insurance. Our Employee Community Networks help members find support, belonging, and growth by enhancing internal networks and professional development. We offer paid volunteer time and match your donations. As learning is a never-ending journey, we offer tuition reimbursement, mentorship programs, communities of practice to contribute to and grow from, and memberships to LinkedIn Learning and Coursera. We aim to consider every aspect of how to invest in people so they can belong, grow, and thrive with us.

Why Work With Us

At ICF, we are a purpose-driven company with a strong culture and underlying values that prize diversity, opportunity, equality, and respect. We are not all the same. And that has always been our greatest strength. We are at our best when every member of our team feels respected, included, and heard—when everyone can show up as themselves and do th

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