Media Marketing Associate

Posted 10 Days Ago
Be an Early Applicant
West Palm Beach, FL
1-3 Years Experience
Agency • Marketing Tech
The Role
The Media Marketing Associate supports media planning, campaign analysis, and client development for the marketing team, ensuring timely and quality execution of deliverables. This role involves maintaining relationships with media vendors, utilizing internal planning tools, and assisting in acquiring new clients through presentations and RFP responses.
Summary Generated by Built In

The Media/Marketing Associate is supporting media planning/buying and campaign analysis related for the marketing team. They develop small to medium size clients through plan development and execution. In addition, the Marketing Associate supports the overall team, especially in securing media and managing billing. This individual demonstrates an emerging ability to work cross-functionally, particularly with specialists and data teams. They also assist in the training and mentorship of Marketing/Media Coordinators.
Has shown the ability to analyze data and relative insights; can present information/plans to clients (in writing and verbally). Has demonstrated emerging relationship skills and a good working knowledge of media processes, terms, publishers, and products. Has mastered internal planning tools.
Responsibilities:

  • Financial
    • Demonstrates professionalism and personal accountability for on-time, on-budget, and quality execution of personal deliverables.
    • Adept at processing monthly billing via tools. Reconciles assigned accounts within required deadlines.
  • Service Offerings
    • Knowledge of mediate.ly service offerings and how marketing fits into the company.
    • Support high quality programs and deliverables that drive meaningful/measurable impact.
    • Seek out best practices/market innovations, listen to other ideas, and help execute practices at mediate.ly
    • Establish strong foundational knowledge across all marketing service offerings. Service offerings include paid media (off line/traditional, paid search, social, display, etc.), experiential marketing, SEO/SEM, email marketing and content marketing.
    • Meets with media vendors to understand offerings. Shares opportunities with team.
  • Service Development
    • Build plans to meet clients' needs - with oversight. Introduce new opportunities.
    • Enter plans into Prisma/Spectra.
    • Work with team members to develop data dashboards and standardized reports.
    • Develop excellent presentation skills (written and verbal).
    • Raise awareness of inefficiencies and process improvements when needed.
    • Provide recommendations for enhancing current service offerings.
    • Try different approaches that can increase successful outcomes for mediate.ly and our clients.
    • Recommend and promote new ideas and diverse thinking to change internal and external processes.
  • New Business
    • Assist in the acquisition of new clients through work on client/conference presentations and RFP responses.


Qualifications:

  • Degree in Marketing preferred
  • 1 + year(s) experience
  • MS Office; Communication Skills; Critical Thinking
  • Dedication to accuracy
  • Experience in one or more: Prisma, Spectra, TapClicks

The Perks:

  • The best co-workers you’ll ever find
  • Unlimited PTO
  • Medical, Dental, Vision, 401k
  • Annual performance bonus eligibility
  • Ongoing training opportunities
  • Planned outings and team events (remote workers included!)

​​​​​​​An Equal Opportunity Employer

We do not discriminate based on race, color, religion, national origin, sex, age, disability, genetic information, or any other status protected by law or regulation. It is our intention that all qualified applicants are given equal opportunity and that selection decisions be based on job-related factors.

Top Skills

MS Office
Prisma
Spectra
Tapclicks
The Company
HQ: West Palm Beach, Florida
106 Employees
On-site Workplace
Year Founded: 2012

What We Do

Hello, we're Primacy, a nationally recognized top agency that accelerates growth by building exceptional brand experiences.

Primacy's best-in-class, tenured experts work with purpose-driven leaders who have the power to redefine the future in our core 4 industries: education, financial services, health, and manufacturing. Together, we're proud to solve some of today's most important challenges to elevate the human experience.

Outsized growth starts by visiting primacy.com.

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