Marketplace (Amazon) Content Operations Manager

Posted 2 Days Ago
Hiring Remotely in Rochester Hills, MI
Remote
Mid level
Agency • Marketing Tech • Social Media
The Role
Lead the Digital Content Team to oversee content management operations, optimize workflows, and ensure high-quality content delivery for Marketplace clients.
Summary Generated by Built In

Blue Wheel is a new breed of omni-channel digital commerce agency that services brands “from click to ship.” Blue Wheel’s core solutions range from front-end marketing and advertising and creative services to back-end support and fulfillment across direct-to-consumer, e-retail, and marketplaces - all under one roof. Blue Wheel’s best-in-class services are powered by proprietary advertising and reporting & analytics technology, Companion.


Your Role:

We’re looking for an experienced and strategic Marketplace Content Operations Manager to lead our Digital Content Team and own the end-to-end execution of content workflows across Amazon, Walmart, and other leading online marketplaces. You’ll play a critical leadership role in developing scalable systems, managing cross-functional collaboration, and ensuring operational excellence that drives measurable growth for our clients.


This is an ideal opportunity for a data-driven content strategist who thrives in fast-paced, entrepreneurial environments and has a passion for creating high-impact product content experiences that convert.


Key Responsibilities: 

·       • Build, lead, and mentor a high-performing content operations team

·       • Drive accountability, continuous learning, and process discipline

·       • Oversee day-to-day marketplace content operations and ensure timely, high-quality delivery across Amazon, Walmart, eBay, and other third-party platforms

·       • Serve as a subject matter expert for content execution, including PDPs, Brand Stores, A+ Content, and Brand Story modules

·       • Guide the implementation of SEO best practices, variation strategy, and brand voice consistency

·       • Design, document, and optimize SOPs and workflows for scalable content production

·       • Proactively forecast team capacity and resource needs to avoid bottlenecks

·       • Implement performance KPIs and SLAs that ensure speed, quality, and impact

·       • Leverage merchandising and platform data to improve content effectiveness

·       • Collaborate on pricing strategy and profitability analysis for new and existing scopes of work

·       • Report on operational metrics and insights to stakeholders and clients


Experience and Expertise:  

·       • 3+ years of hands-on experience managing marketplace content on Amazon, Walmart, or eBay

·       • Proven ability to lead cross-functional content projects from ideation through execution

·       • Strong grasp of marketplace content strategy, including SEO, enhanced content, and variation logic

·       • Demonstrated success as a people manager or team lead, with a track record of consistently delivering high-quality work on-time and in-full across multiple content disciplines


Skills & Mindset:

·       • Highly organized, data-savvy, and fluent in Excel (pivot tables, formulas, data visualization)

·       • Strong business acumen and analytical thinking; comfortable with reporting and pricing models

·       • Excellent communication skills—written, verbal, and cross-functional

·       • Self-starter who’s resourceful, curious, and constantly looking to improve


Other Requirements

·       • Bachelor’s degree preferred

·       • Full-time availability Monday–Friday within the 7:30 AM – 5:00 PM EST window

·       • Must be a current resident of the United States


Why Join Blue Wheel?

You’ll be part of a results-driven team that values initiative, collaboration, and innovation. This role offers the opportunity to lead with autonomy, grow a talented team, and shape how top brands show up in the digital marketplace.

Top Skills

Amazon
Ebay
Excel
Walmart
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The Company
HQ: Birmingham, MI
90 Employees
On-site Workplace
Year Founded: 2011

What We Do

Blue Wheel is a new breed of agency. Our advanced digital marketing, content production and Amazon Advertising solutions help to build your brand and scale your ecommerce business. We're not for everyone, but we might be for you. If you’re looking to accelerate your online growth, let's chat.

We have been honored once again as an Inc. Magazine 5,000 Fastest Growing Company in 2020, and are humbled to have be awarded Company of the Year 2017 by the American Business Awards, and 3X marketing campaign of the year in 2018. We are often published in Business Insider, Internet Retailer, Search Engine Land, DigiDay, and more!

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