Advertising Digital Ads Manager

We’re looking for a Digital Ads Manager to join one of the best firms in the do-gooder business in our Advertising Practice Area.

When you come work for us, here’s what you’ll find:

• Work that is meaningful. We only work with clients who are changing the world. And, we say no to clients if we don’t believe in their cause or if we can’t help them.
• Colleagues you can count on. Kind, dedicated, passionate people who bring the smarts, get things done, and help you to do your best, too.

So that’s us. Now about the work…

• We run advertising campaigns that create change for our clients. Great big ones you read about in the news and tiny ones you’ve never heard of that are saving lives. Lots of politically progressive groups – Planned Parenthood, League of Conservation Voters, PETA. Environmental groups such as NRDC and Oceana, and cultural organizations we love, like Sesame Workshop.
• Day-to-day, we’re raising revenue, acquiring new donors and supporters, winning campaigns and elections, and improving brand and issue recognition.

Here’s what you’ll be doing in this role:

• Work in advertising tools to implement and optimize digital advertising campaigns across our clients. This includes display/retargeting,video, mobile, SEM, and Facebook advertising.
• Place and monitor media buys – and make adjustments as necessary to optimize results.
• Evaluate digital advertising performance – produce detailed reports on campaigns.
• Project management: Keep task lists, meetings agendas, and communications calendars across your clients.
• Participate in client strategy and media planning meetings.
• Research new advertising venues and stay abreast of online advertising trends; develop and maintain relationships with vendors and partners.
• Do your part to help us run smoothly - including carefully tracking all of your client hours as well as pitching in with small office management responsibilities.

Skills and experiences required for this role:

• At least 1 year of experience in a dedicated digital advertising role, focused on media buying or trafficking.
• Proficiency in any of the following: programmatic display, paid social, or paid search.
• Familiarity with all aspects of ad campaign management: campaign setup, ad trafficking, optimizations and reporting and analysis.
• Ability to manipulate and analyze data in reporting systems such as Excel.

Skills and experiences we expect of all M+R employees:

• Acute attention to detail.
• Ability to prioritize your time to meet deadlines for multiple projects.
• Strong ability to write clearly, concisely, and logically.
• Proven track record to successfully pick up new skills on the job, including learning new technologies.
• Successful experience working in a fast-paced, deadline-driven environment.
• Capability to tackle big projects by breaking them down into smaller pieces.
• Ability to see a problem and propose a solution.
• Drive to seek what can be improved and offer ways to fix any potential roadblocks.
• Understanding of how your words and actions affect others.
• Kindness and consideration for others. 
• Experience bringing a lens of inclusivity to all of your interactions with colleagues.
• Passion for the role that your work plays in creating change in the world.
• Drive to work collaboratively - soliciting ideas, seeing each other's perspectives, and always doing what you say you will do. 
• Comfort admitting what you don’t know and recognizing that seeking and receiving feedback is part of the learning process. 

Skills and experiences that are preferred, but not required:

• Experience using one of the following ad serving systems: Google Campaign Manager, Google Ads, Verizon (formerly Oath), or Facebook Ads Manager.
• Experience working at an agency.
• Experience working with or at non-profits or political/issue campaigns.
• Basic understanding of pixel and pixel management.
• Experience with direct response (DR) advertising.

Salary, Benefits and Some Perks

• This is an exempt, unionized position, represented by the Washington-Baltimore News Guild.




• The salary for this position is $73,000. As part of M+R’s commitment to compensation equity and transparency, we have a no negotiation policy. Salary negotiations can introduce bias and perpetuate wage inequality. Successful staff at M+R have regular opportunities for promotion with accompanying increases in compensation.




• We also offer a generous benefits package:




• Three weeks vacation as well as 15 paid sick days and three personal days;
• Medical benefits with premiums covered by M+R at 100%, and dental and vision benefits with a small employee contribution; 
• 401(k) plan with a 3% employer match and quarterly 1.5% employer profit-sharing contributions;
• Flexible work schedules and the option to work remotely within the United States;
• Annual $1,000 professional development stipend;
• Flexible Spending Accounts for medical, dependent care, and transit;
• While our physical offices are closed, we offer reimbursements for cell phones and internet, plus a small monthly working-from-home stipend to make your work-at-home life a bit more comfortable.

The fine print

Due to COVID, our offices are currently closed until April 1. When M+R reopens its offices, staff will have the option to be fully remote within the United States, or work from one of the following M+R office locations:

1101 Connecticut Ave NW, Washington, DC

11 Park Place, New York, NY

262 Washington St, Boston, MA

1611 Telegraph Ave, Oakland, CA

Staff working from an M+R office are required to be vaccinated against COVID-19, and all staff will be asked to provide information regarding their vaccine status. 

To apply, use the button on this page. No calls please.

Of course...

M+R is an equal opportunity employer and all applicants will be considered. As a firm we are committed to a diverse and inclusive workplace where we learn and work together to change the world. M+R is strengthened by our staff’s diversity, including race and ethnicity, social class, national origin, culture, sexual orientation, gender identity and expression, language, and so much more. We strongly encourage folks from underrepresented backgrounds to apply.

About M+R

We are communicators, marketers, fundraisers, and campaigners who unleash the power of people to do good. We work exclusively with nonprofits fighting for a just and sustainable world.