Marketing & Stunt Man (or Woman, or Whatever)

Posted 11 Days Ago
2 Locations
Remote
Entry level
Fintech • Payments • Financial Services
The Role
The role involves creating viral marketing campaigns and executing large-scale stunts to establish Kalshi as a leader in cultural and trending conversations. Responsibilities include trend analysis, hype creation, and enhancing social media engagement.
Summary Generated by Built In

tldr: We’re looking for a hype person. Your job is to make it so when there’s something trending, people think of Kalshi. This will be a fit for you if you’re good at noticing trends and making stuff go viral. Salary range $50k-$8m.

What we're up to

Kalshi is the first and only federally regulated exchange where people can trade on any event. Think like the NYSE, but instead of trading stocks, you trade on the events you know and care about. Kalshi has more than 500 markets across politics, economics, financials, weather, tech, AI, culture and more.

After three years of regulatory struggle, Kalshi's historic regulatory approval from the CFTC has allowed it to launch a new asset class: event contracts. Event contracts, the fastest-growing asset class today, are elegant financial instruments structured as simple yes/no questions about the future. 

Kalshi's vision is to build the next-generation financial ecosystem for trading what we believe will be the largest asset class of all. Kalshi's vision is bold. We're on a long journey in uncharted territories. We are looking for passionate and outlier members excited to embark on this voyage toward building the financial system's next inflection point.

Role Roadmap

Kalshi has the potential to be at the center of the news and culture cycle: when there’s a big event happening, people should immediately think of Kalshi… either to put their money where their mouth is and trade on that event, or to check the real time forecasts of what’s about to happen next.

In this role, you will help make Kalshi top of mind when cultural moments and viral trends hit. You’ll be orchestrating and executing large-scale viral stunts and creative marketing strategies that place Kalshi at the center of public conversation—when the next Barbenheimer or Brat hits, it will be because of your work.

Your Responsibilities Will Include:

We know it is difficult to spike in all of these areas, so you do not need to excel in every single one of these responsibilities. 

  • Trend Riding: Capture the vibes, emerging cultural trends, memes, then insert Kalshi into the most relevant and buzzworthy moments.
  • Hype Creation: Launch campaigns that generate enormous attention. While you’ll have ample resources to work with, we want someone who will be scrappy and resourceful. The most viral trends come from little more than creativity, grit, and finesse.
  • Stunt Ideation and Execution: Develop, plan, and execute large-scale, high-impact stunts that draw attention and create a lasting impression. Think Redbull challenge, Barbie pop-ups, Snoop Dog at the Olympics.
  • Social Media Savvy: Make our social media relevant, entertaining, tasteful, and informative. 100x+ the number of people currently engaging with our content. 

Who You Are

You are a creative and proactive powerhouse with an intuitive feel for cultural trends, a knack for turning big ideas into reality, and finesse to find yourself on stages you have no business being in. You're scrappy, resourceful, and not afraid to push the envelope to achieve a 100x outcome. You thrive in fast-paced environments and have a track record of pulling off feats others thought impossible.

Key Qualifications:

  • Proven success in creating and executing large-scale stunts or viral campaigns. We care more about slope than number of years of experience, but we want to see you’ve done it before.
  • Deep feel for cultural trends and a good taste for what will capture public attention. 
  • Audacious aiming far beyond what others think possible. Fortune favors the bold.
  • Proactive and execution oriented - you are autonomous and GSD.
  • Exceptional creativity and out of the box thinking.
  • Project management and communication skills to execute on multiple initiatives simultaneously.

NYC Pay Transparency Disclosure:

Salary Range: $40,000 to $8,000,000 annually plus equity and benefits.

This salary range is based on the current available market data and represents the expected salary range for this role. Kalshi has minimal hierarchy and few titles, but a broad range of experience is represented within roles. Should you have compensation expectations that exceed these bands, we'd love to hear from you and would welcome you to reach out to discuss further.

Our Culture

We are a group of people who work hard and get stuff done. Meritocracy is at our core, and we value people who take ownership and figure (usually hard) things out. We dream big and climb the steeper mountain. We love our craft deeply and are proud of what we put out in the world. We are committed to our vision of an improved financial ecosystem and our mission of bringing more truth to the world through the power of markets. 

Kalshians are, by far, Kalshi's largest asset: we pick our teammates carefully, but once we pick our teammates, we trust them deeply.

Commitment to Equal Opportunity

Kalshi is committed to creating a culture of inclusion and belonging, and we are proud to be an equal opportunity employer. We believe it is our collective responsibility to uphold these values and encourage candidates from all backgrounds to join us in our mission. All qualified applicants will be treated with respect and receive equal consideration for employment without regard to race, color, creed, religion, sex, gender identity, sexual orientation, national origin, disability, uniform service, veteran status, age, or any other protected characteristic per federal, state, or local law. If you are passionate about what you do and want to use your talents to support our mission and values, we’d love to hear from you.

The Company
HQ: San Francisco, California
49 Employees
On-site Workplace
Year Founded: 2019

What We Do

The first US federally regulated exchange where you can trade on the outcome of any event.

Kalshi’s historical regulatory approval from the CFTC enables it to offer a new asset class called “event contracts,” which allow traders to take positions on whether a future event will happen or not. Kalshi aims to enable investors to trade on almost anything with economic relevance from Covid numbers to whether a bill will pass in Congress, broadening the historical definition of what a commodity derivative is and paving the way for the futures market to catch up to the novel risks facing the economy today.

Kalshi is backed by Sequoia, Henry Kravis, Charles Schwab, and Y Combinator

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