About Us:
At InVitro Capital, we’re transforming industries with cutting-edge AI and robotics and automation solutions that drive real-world impact in sectors such as electrical, medical, and beyond. We’re expanding our marketing capabilities and need a hands‑on Marketing & Social Media Manager to own our digital presence, drive engagement, and support our content and webinars.
Key Responsibilities:
- Social Media Ownership: Develop and maintain the social calendar; create, schedule, and publish posts across LinkedIn, Twitter, Instagram, and other channels; monitor engagement and optimize content based on performance metrics.
- Outbound Email Campaigns: Draft, design, and execute email campaigns and newsletters; manage segmentation and scheduling in our email platform; analyze open and click‑through rates to improve future sends.
- Content Support: Assist with corporate content—blog posts, thought‑leadership articles, website updates, and presentation decks—ensuring consistency with brand voice and messaging.
- Webinar Coordination: Support end‑to‑end webinar production: promote events, coordinate speakers, prepare slide decks, manage the live session (registration, chat moderation), and distribute recordings and follow‑up communications.
- Cross‑Functional Collaboration: Work closely with Research, Design, and Executive teams to align on messaging, gather assets, and ensure timely delivery of all marketing materials.
Minimum Qualifications:
- Experience: 5-7 years in social media management, email marketing, or related marketing roles.
- Writing & Communication: Excellent written and verbal English skills; strong storytelling ability tailored to professional audiences.
- Digital Proficiency: Hands‑on experience with social media scheduling tools (e.g. Hootsuite, Buffer) and email platforms (e.g. Mailchimp, HubSpot).
- Organization & Planning: Proven ability to manage multiple campaigns and deadlines, maintain editorial calendars, and deliver high‑quality work on time.
- Education: Bachelor’s degree in Marketing, Communications, English, or a related field.
Preferred Qualifications:
- Webinar Tools: Familiarity with Zoom, GoToWebinar, or similar platforms for live and virtual events.
- Basic Design Skills: Comfort with Canva, Adobe Creative Suite, or similar tools to produce simple graphics and slide decks.
- Startup/B2B Background: Experience working in fast‑paced environments or technology/venture‑studio settings.
- Analytical Mindset: Ability to interpret social and email analytics and make data‑driven recommendations.
Why Join InVitro Capital?
- Shape Our Voice: Your work will define how Marketing speaks to investors, partners, and the press.
- Venture‑Studio Impact: Jump between portfolio companies and see your words drive real‑world innovation.
- Collaborative Culture: Report into Marketing and work alongside research and design teams in a supportive, low‑ego environment where great ideas win and people grow together.
- Earn What You Deserve: We offer competitive compensation ranging from $2,400 to $3,200 USD per month, with additional incentives based on campaign success and measurable brand impact. Our compensation package is designed to reward high performance and strategic execution.
Top Skills
What We Do
At the heart of the AI revolution, InVitro Capital emerges as a pioneering Venture Studio, committed to transforming the landscape for small and medium-sized businesses ("SMBs").
Inspired by "In Vitro", the scientific method's ability to nurture life under controlled conditions, we specialize in de-risking the startup building process, bringing visionary ideas to life with precision and foresight.
Our mission is clear: to unleash the full potential of autonomous AI on Software-as-a-Service ("SaaS") solutions, propelling businesses to new heights of productivity and market competitiveness. We're not merely participants in this technological transformation; we're leading the charge, navigating the uncharted potential of the SMB sector.
Our portfolio companies ("PortCos") span critical sectors such as HealthTech, FinTech, AdTech, and HR. This diverse ecosystem reflects our dedication to enriching the SMB landscape with cutting-edge AI solutions, reshaping industries and setting new standards of excellence.