Marketing Responsible

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Kozyataği, Kadıköy, İstanbul
Logistics • Automation
The Role

This is a default Job profile summary/description from Mercer and will be updated with the relevant Kardex description at a later stage.
Manages or performs work across multiple Marketing sub-families including: Product/Brand Marketing: •Defining targeted customer segments and associated messaging •Developing marketing strategies and plans.

Your tasks

Content Marketing & Campaign Management

  • Ensure a solid lead pipeline for sales
  • Content marketing with a focus on storytelling (e.g. videos, animations, white papers, social media posts, customer stories)
  • Plan and execute webinars (via GoToWebinar) and events
  • Plan and execute exhibitions
  • Lead qualification and lead management (via HubSpot and Salesforce) in collaboration with sales
  • Monitoring and reporting of marketing KPIs using HubSpot, Salesfoce and PowerBi

Marketing Planning

  • Develop marketing plan for Turkey, in close coordination with local sales and service teams, as well as in alignment with regional and global marketing plans
  • Management of external agencies (e.g. event planers, booth builders, telemarketing)
  • Efficient usage of the local marketing budget

Your Profile

  • University degree in marketing, business administration, journalism & communication science or equivalent
  • Previous professional experience in the broader field of B2B marketing and with the tools HubSpot, Salesforce and Microsoft Office
  • Excellent project management skills and cross-cultural communication skills
  • Results-oriented, resilient, and organized
  • Capable of delivering outcomes in a complex matrix organization
  • Turkish and English – at C1 level
  • Knowledge of warehouse logistics intralogistics is an advantage

Your profile

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The Company
HQ: Zurich
1,666 Employees
On-site Workplace

What We Do

Kardex is a global industry partner for intralogistics solutions and a leading provider of automated storage solutions and material handling systems.

Kardex consists of two entrepreneurially managed divisions, Kardex Remstar and Kardex Mlog. Kardex Remstar develops, manufactures, and maintains dynamic storage and retrieval systems, while Kardex Mlog offers integrated material handling systems and automated high-bay warehouses.

Kardex also acts as a global AutoStore™ partner, offering flexible and modular storage and order fulfillment solutions. Kardex Remstar, Kardex Mlog, and Kardex AutoStore are partners to their customers throughout the entire life cycle of a product or solution, starting with the assessment of customer requirements, through planning, realization, and maintenance of customer-specific systems, to ensuring high availability and low life cycle costs by means of customer-oriented life cycle management.

The Group employs around 2,500 people in over 30 countries. Kardex Holding AG has been listed on the SIX Swiss Exchange since 1989.

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