Marketing Operations Manager (Remote - Fractional)

Reposted 6 Days Ago
Hiring Remotely in USA
Remote
Senior level
Marketing Tech • Sales
The Role
Lead Marketing Operations initiatives that drive revenue growth through strategic data analysis, project management, and process optimization. Oversee project teams to ensure successful outcomes and mentor colleagues on data best practices.
Summary Generated by Built In

Job Description:

We are seeking an experienced and dynamic Marketing Operations expert.  In this role, you will be a strategic business partner to our clients and play a pivotal role in scoping, designing, and overseeing the delivery of data-driven initiatives that drive revenue growth and optimize business performance. You will be responsible for leveraging your expertise in Marketing Operations to analyze, solution and lead delivery teams to achieve successful outcomes.

Responsibilities:

  • Collaborate with business stakeholders to understand project requirements, objectives, and key performance indicators
  • Conduct comprehensive analysis of business needs to identify data sources and types required to deliver actionable insights and achieve project goals.
  • Map out the current business processes to identify areas for improvement and inefficiencies.
  • Design robust and scalable data and analytics solutions that align with business objectives and meet project requirements.
  • Design and architect process optimization solutions tailored to the client's needs.
  • Identify and evaluate technology and tools that can support process improvements.
  • Implement data management best practices, including data governance, security, and compliance measures, to ensure data quality and protection.
  • Develop data visualizations, reports, and dashboards to effectively communicate findings to stakeholders
  • Assume the role of the Delivery Manager to oversee the end-to-end delivery of projects.
  • Lead the project team, including technical project managers and builders, to ensure successful project execution and delivery.
  • Monitor project progress, track milestones, and proactively address any issues or roadblocks to keep projects on track.
  • Take ownership of project timelines, budgets, and resource allocation to ensure timely and cost-effective project delivery.
  • Communicate project status, risks, and updates to stakeholders and provide regular reports on project performance.
  • Mentor and coach team members to enhance their data and analytics competencies, providing technical guidance and leadership.
  • Stay updated with industry trends and advancements in data and analytics technologies, advocating for the adoption of new technologies and best practices.
  • Identify opportunities for process improvement and continuous optimization within the data and analytics practice area.

Qualifications:

  • Bachelor's or Master's degree in related field
  • 10+ years of marketing operations experience in fast paced, high growth environments.  
  • Proven experience designing and implementing strategies in collaboration with revenue operations that accelerate growth, strengthen GTM operations and drive efficiency as an Analyst, Solution Architect, and Delivery Manager 
  • Strong expertise in data management, data analysis, and data visualization techniques.
  • Proficiency in data modeling, ETL processes, and data integration.
  • In-depth knowledge of data governance, security, and compliance practices.
  • Working knowledge with data analytics tools, such as SQL, Java, Python, R, and business intelligence platforms such as Domo, Tableau, Looker
  • Deep knowledge of Salesforce, DOMO, Marketo, Cvent, Zoom, and other leading SAAS add-on systems (Drift, Integrate, etc.)
  • Excellent leadership, communication, and project management skills.
  • High degree of initiative and operational creativity, able to roll with occasional ambiguity and read between the lines to get work done.
  • Able to work collaboratively with remote cross-functional teams and business stakeholders.
  • Strong problem-solving and critical-thinking abilities, with a focus on data-driven decision-making.
  • Demonstrates unwavering commitment and determination, goes the extra mile to ensure success in all endeavors.
  • Prioritizes understanding and aligning with customer visions. Consistently meets and exceeds customer expectations.
  • Embraces continuous learning and encourages curiosity. Drives personal and collective growth, exploration, and innovation.
  • Challenges the status quo and seeks novel solutions. Actively contributes to redefining possibilities through innovation.
  • Takes ownership of responsibilities, ensures promises made are promises kept.
  • Demonstrates agility and adaptability in a dynamic environment, embraces change as a means to success.

ob Description:

As a Senior Salesforce Administrator, you will be responsible for developing custom solutions on the Salesforce platform for our clients, configuring, deploying, and maintaining the lead routing infrastructure within Salesforce to support the optimization of lead assignment, eligibility logic, and automation rules. You will work closely with our clients to understand their business needs and translate them into effective and efficient Salesforce solutions. You will also collaborate with other members of the project team, including developers, business analysts, and project managers, to ensure that project objectives are met.

This role ensures that technical execution aligns with business goals, enabling high-quality leads to reach the right sales teams efficiently and with minimal manual intervention.

Responsibilities:

  • Lead Assignment Rules: Configure, test, and refine lead assignment rules to ensure leads are routed based on territory, ownership, and qualification criteria
  • Duplicate Management: Implement deduplication rules using Salesforce native tools or third-party solutions (e.g., DemandTools, LeanData) to reduce lead clutter and ensure clean handoffs.
  • Automation & Reassignment Logic: Build workflows, process builders, or flows to support automated reassignment of leads based on inactivity, disqualification, or routing errors.
  • Validation & Exception Handling: Create custom validation rules and exception logic to catch and surface routing issues for review before they impact sales execution.
  • Cross-Functional Support: Partner with RevOps Architect and Data Strategist to ensure technical implementation supports overall lead management strategy.
  • Documentation & QA: Maintain clear documentation of routing logic and changes, and participate in testing and UAT to validate updates.
  • Develop custom solutions on the Salesforce platform using Apex, Visualforce, and other programming languages.
  • Collaborate with clients to understand their business needs and translate them into effective Salesforce solutions.
  • Work with project team members to define project requirements, scope, and timelines.
  • Participate in project planning, including creating and maintaining project documentation, such as project plans, status reports, and issue logs.
  • Provide regular updates to project stakeholders on project status, risks, and issues.
  • Troubleshoot and resolve technical issues related to Salesforce applications.
  • Maintain a high level of technical expertise in Salesforce, including staying up-to-date with the latest releases and features.

Qualifications:

  • Salesforce Advanced certification is required.
  • At least 3 years of experience working as a Salesforce developer.
  • Strong knowledge of Salesforce development tools, including Apex, Visualforce, and Lightning.
  • Experience with Salesforce integration using APIs or other programming languages.
  • Ability to work collaboratively with team members and clients to achieve project objectives.
  • Strong communication skills, including the ability to communicate technical information to non-technical stakeholders.
  • Bachelor's degree in Computer Science, Information Systems, or a related field is preferred.

About RevOpsforce:

We are On-Demand, Technical RevOps Experts for Go-to-Market Teams.

RevOpsforce is a tech-enabled consulting firm redefining how B2B SaaS companies scale and optimize revenue operations. We eliminate inefficiencies, reduce costs, and accelerate execution by streamlining tech stacks, automating workflows, and integrating data for full go-to-market alignment. We don’t just advise—we execute, delivering hands-on solutions that drive real impact. Backed by a network of top-tier RevOps experts, we partner with  high-growth companies to build scalable, efficient, and cost-effective revenue engines. If you're looking to work on cutting-edge projects that shape the future of RevOps, we’d love to have you on board.

Type: Contract, hourly 

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

www.revopsforce.com

Top Skills

Cvent
Domo
Java
Looker
Marketo
Python
R
Salesforce
SQL
Tableau
Zoom
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The Company
Austin, Texas
12 Employees
On-site Workplace
Year Founded: 2022

What We Do

RevOpsforce is a revenue operations workforce management firm supporting clients to unlock revenue potential through solutions that better align your people, processes, data, and technology.

We empower your organization with cutting-edge revenue operations management systems, seamlessly aligning sales, marketing, and customer service teams to unlock increased revenue and elevate overall company value. Whether your focus is on enhancing existing revenue generation, streamlining operations through specialized services, refining data management, or optimizing marketing and sales processes, we are your partner for agile and strategic growth support

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