Marketing Operations Analyst

Posted 4 Days Ago
Be an Early Applicant
Miami, FL
Senior level
Software
The Role
The Marketing Operations Analyst will contribute to the marketing teams by optimizing processes, analyzing data for actionable insights, and coaching team members. Responsibilities include managing marketing technology platforms and facilitating data-driven decision-making.
Summary Generated by Built In

About This Team:

Our Operations team plays a critical role in supporting and enhancing the growth of our dynamic and ever-evolving Marketing organization. The team partners closely with Marketing to streamline business planning and effectiveness through process engineering, analytics, and the deployment of marketing technology platforms. We are seeking a motivated, detail-oriented, and data-driven individual to join us in driving operational excellence
Job Description/Responsibilities:

  • Participate in implementation, migration, operationalization and/or management of one or more elements of the Marketing tech stack, developing in-depth knowledge of the platform’s data and structures, collaborating with Marketing and IT to manage improvements of relevant platforms.
  • Analyze marketing data to uncover actionable insights that drive marketing performance and strategic decision-making.
  • Provide coaching to help other Marketing team members build data insights and effective communication around those insights
  • Design, implement and manage various processes and initiatives as needed in support of an evolving Marketing organization

Required Experience/Skills:

  • 8+ years' experience with data analytics, including data interpretation and narrative development
  • 8+ years' experience in marketing operations or related roles, with a strong focus on platform implementation, process & data architecture.
  • Demonstrated experience in technical project management, including overseeing timelines and deliverables to ensure successful project completion.
  • Strong analytical, problem-solving, and critical thinking skills, with exceptional attention to detail.
  • Excellent communication and interpersonal skills, with the ability to effectively coach and collaborate with team members.
  • Proficiency with marketing automation platforms and CRM systems.
  • Proficiency in data analysis tools such as Excel, Google Analytics, or other reporting platforms.
  • High proficiencies with business intelligence (BI) tools such as SQL, and data visualization techniques using Power BI and/or Looker.

Optional Experience/Skills:

  • Experience with vendor management and procurement processes.
  • Knowledge of SEO, PPC, and social media marketing strategies.

About Us:

Citrix and TIBCO recently merged to create Cloud Software Group, now one of the world’s largest cloud solution providers, serving more than 100 million users around the globe. When you join Cloud Software Group, you are making a difference for real people, each of whom count on our suite of cloud-based products to get work done — from anywhere. Members of our team will tell you that we value diverse lived experiences, passion for technology, and the courage to take risks.  Everyone is empowered to learn, dream, and build the future of work. We are on the brink of another Cambrian leap -- a moment of immense evolution and growth. And we need your expertise and experience to do it. Now is the perfect time to move your skills to the cloud.

Cloud Software Group is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination. All qualified applicants will receive consideration for employment without regard to age, race, color, creed, sex or gender, sexual orientation, gender identity, gender expression, ethnicity, national origin, ancestry, citizenship, religion, genetic carrier status, disability, pregnancy, childbirth or related medical conditions (including lactation status), marital status, military service, protected veteran status, political activity or affiliation, taking or requesting statutorily protected leave and other protected classifications.

If you need a reasonable accommodation due to a disability during any part of the application process,  please contact us at (800) 424-8749 or email us at [email protected] for assistance.

Top Skills

SQL
The Company
HQ: Fort Lauderdale, FL
13,135 Employees
On-site Workplace

What We Do

Cloud Software Group enables our customers to evolve, compete and succeed leveraging our software franchises for and across data, automation, insight, and collaboration.

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